Document and Entity Information (USD $)	12 Months Ended
	Jan. 28, 2012	Jan. 29, 2012
Entity Information [Line Items]
Entity Registrant Name	VALUEVISION MEDIA INC
Entity Central Index Key	0000870826
Current Fiscal Year End Date	--01-28
Entity Filer Category	Accelerated Filer
Document Type	10-K
Document Period End Date	Jan. 28, 2012
Document Fiscal Year Focus	2011
Document Fiscal Period Focus	Q4
Amendment Flag	false
Entity Common Stock, Shares Outstanding		48,561,305
Entity Well-known Seasoned Issuer	No
Entity Voluntary Filers	No
Entity Current Reporting Status	Yes
Entity Public Float		$ 111,111,111