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Summary of Significant Accounting Policies (Details 8) (USD $)
3 Months Ended 12 Months Ended
Sep. 30, 2012
Jun. 30, 2012
Mar. 31, 2012
Dec. 31, 2011
Sep. 30, 2011
Jun. 30, 2011
Mar. 31, 2011
Dec. 31, 2010
Sep. 30, 2012
Sep. 30, 2011
Sep. 30, 2010
Net sales $ 16,897,000 $ 15,385,000 $ 15,428,000 $ 13,973,000 $ 15,019,000 $ 14,413,000 $ 12,942,000 $ 10,999,000 $ 61,683,201 $ 53,372,698 $ 41,547,788
Cost of sales                 30,865,556 26,723,946 21,509,126
Marketing and selling                 18,244,034 18,814,445 12,203,733
General and administrative                 8,170,468 8,502,956 6,391,003
As Previously Reported
                     
Net sales                   52,918,875 41,442,680
Cost of sales                   26,821,427 21,739,014
Marketing and selling                   18,966,887 11,868,737
General and administrative                   7,799,210  
Reclassification
                     
Marketing and selling                   (703,746)  
General and administrative                   703,746  
Revision
                     
Net sales                   453,823 105,108
Cost of sales                   (97,481) (229,888)
Marketing and selling                   $ 551,304 $ 334,996