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GOODWILL AND OTHER INTANGIBLE ASSETS (Tables)
6 Months Ended
Jun. 30, 2023
GOODWILL AND OTHER INTANGIBLE ASSETS  
Schedule of goodwill

Monster

Energy®

Strategic

Alcohol

    

Drinks

    

Brands

    

Brands

    

Other

    

Total

Balance at December 31, 2022

$

693,644

$

637,999

$

86,298

$

$

1,417,941

Acquisitions

 

 

 

 

 

Balance at June 30, 2023

$

693,644

$

637,999

$

86,298

$

$

1,417,941

Monster 

Energy®

Strategic

Alcohol

    

Drinks

    

Brands

    

Brands

    

Other

    

Total

Balance at December 31, 2021

$

693,644

$

637,999

$

$

$

1,331,643

Acquisitions

 

 

 

81,298

 

 

81,298

Balance at June 30, 2022

$

693,644

$

637,999

$

81,298

$

$

1,412,941

Schedule of intangible assets

    

June 30, 

    

December 31, 

    

2023

    

2022

Amortizing intangibles

$

121,378

$

121,378

Accumulated amortization

 

(71,712)

 

(68,790)

 

49,666

 

52,588

Non-amortizing intangibles

 

1,174,434

 

1,167,822

$

1,224,100

$

1,220,410

Schedule of future estimated amortization expense related to amortizing intangibles

2023 (from July 1, 2023 to December 31, 2023)

    

$

1,824

2024

3,648

2025

3,647

2026

3,647

2027

3,646

2028 and thereafter

33,254

$

49,666