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SEGMENT INFORMATION
12 Months Ended
Dec. 31, 2022
SEGMENT INFORMATION  
SEGMENT INFORMATION

20.        SEGMENT INFORMATION

The Company has four operating and reportable segments: (i) Monster Energy® Drinks segment, which is primarily comprised of the Company’s Monster Energy® drinks, Reign Total Body Fuel® high performance energy drinks, Monster® Tour WaterTM and True North® Pure Energy Seltzers, (ii) Strategic Brands segment, which is primarily comprised of the various energy drink brands acquired from TCCC in 2015 as well as the Company’s affordable energy brands, (iii) Alcohol Brands segment, which is primarily comprised of the various craft beers and hard seltzers purchased as part of the CANarchy Transaction on February 17, 2022 as well as The Beast UnleashedTM FMBs and (iv) Other segment, which is comprised of the AFF Third-Party Products.

The Company’s Monster Energy® Drinks segment primarily generates net operating revenues by selling ready-to-drink packaged drinks primarily to bottlers/distributors. In some cases, the Company sells ready-to-drink packaged drinks directly to retail grocery and specialty chains, wholesalers, club stores, mass merchandisers, convenience chains, drug stores, foodservice customers, value stores, e-commerce retailers and the military.

The Company’s Strategic Brands segment primarily generates net operating revenues by selling “concentrates” and/or “beverage bases” to authorized bottling and canning operations. Such bottlers generally combine the concentrates and/or beverage bases with sweeteners, water and other ingredients to produce ready-to-drink packaged energy drinks. The ready-to-drink packaged energy drinks are then sold by such bottlers to other bottlers/distributors and to retail grocery and specialty chains, wholesalers, club stores, mass merchandisers, convenience chains, foodservice customers, drug stores, value stores, e-commerce retailers and the military. To a lesser extent, the Strategic Brands segment generates net operating revenues by selling certain ready-to-drink packaged energy drinks to bottlers/distributors.

Generally, the Monster Energy® Drinks segment generates higher per case net operating revenues, but lower per case gross profit margin percentages than the Strategic Brands segment.

The Company’s Alcohol Brands segment primarily generates operating revenues by selling kegged and ready-to-drink canned beers, hard seltzers and FMBs primarily to beer distributors in the United States.

Generally, the Alcohol Brands segment will have lower gross profit margin percentages than the Monster Energy® Drinks segment.

Corporate and unallocated amounts that do not relate to a reportable segment have been allocated to “Corporate & Unallocated.” No asset information, other than goodwill and other intangible assets, has been provided in the Company’s reportable segments, as management does not measure or allocate such assets on a segment basis.

The net revenues derived from the Company’s reportable segments and other financial information related thereto for the years ended December 31 are as follows:

    

2022

    

2021

    

2020

Net sales:

Monster Energy® Drinks1

$

5,833,211

$

5,220,673

$

4,305,246

Strategic Brands

 

353,490

 

294,762

 

266,354

Alcohol Brands2

101,405

Other

 

22,944

 

25,917

 

27,038

Corporate and unallocated

 

 

 

$

6,311,050

$

5,541,352

$

4,598,638

    

2022

    

2021

    

2020

Operating Income:

Monster Energy® Drinks1

$

1,850,053

$

1,990,785

$

1,820,346

Strategic Brands

 

197,709

 

173,660

 

155,047

Alcohol Brands2

(31,502)

Other

 

3,040

 

6,935

 

5,930

Corporate and unallocated

 

(434,579)

 

(373,913)

 

(348,170)

$

1,584,721

$

1,797,467

$

1,633,153

    

2022

    

2021

    

2020

Income before tax:

Monster Energy® Drinks1

$

1,853,011

$

1,992,185

$

1,820,625

Strategic Brands

 

197,843

 

173,739

 

155,047

Alcohol Brands2

(31,772)

Other

 

3,041

 

6,935

 

5,933

Corporate and unallocated

 

(450,159)

 

(371,440)

 

(355,448)

$

1,571,964

$

1,801,419

$

1,626,157

(1)Includes $40.0 million, $41.5 million and $42.1 million for the years ended December 31, 2022, 2021 and 2020, respectively, related to the recognition of deferred revenue.
(2)Effectively from February 17, 2022 to December 31, 2022.

    

2022

    

2021

    

2020

Depreciation and amortization:

Monster Energy® Drinks

$

31,957

$

34,532

$

38,277

Strategic Brands

 

924

 

1,085

 

4,178

Alcohol Brands

13,440

Other

 

4,461

 

4,485

 

4,631

Corporate and unallocated

 

10,459

 

10,053

 

9,944

$

61,241

$

50,155

$

57,030

Corporate and unallocated expenses were $434.6 million for the year ended December 31, 2022 and included $278.7 million of payroll costs, of which $63.1 million was attributable to stock-based compensation expense (See Note 16, “Stock-Based Compensation”), $87.1 million of professional service expenses, including accounting and legal costs, $10.5 million of insurance costs and $58.3 million of other operating expenses.

Corporate and unallocated expenses were $373.9 million for the year ended December 31, 2021 and included $258.6 million of payroll costs, of which $70.3 million was attributable to stock-based compensation expense (See Note 16, “Stock-Based Compensation”), $77.9 million of professional service expenses, including accounting and legal costs, $9.3 million of insurance costs and $28.1 million of other operating expenses.

Corporate and unallocated expenses were $348.2 million for the year ended December 31, 2020 and included $234.1 million of payroll costs, of which $69.9 million was attributable to stock-based compensation expense (See Note 16, “Stock-Based Compensation”), $67.6 million of professional service expenses, including accounting and legal costs, $7.5 million of insurance costs and $39.0 million of other operating expenses.

Coca-Cola Consolidated, Inc. accounted for approximately 11%, 12% and 12% of the Company’s net sales for the years ended December 31, 2022, 2021 and 2020, respectively.

Reyes Coca-Cola Bottling, LLC accounted for approximately 9%, 10% and 11% of the Company’s net sales for the years ended December 31, 2022, 2021 and 2020, respectively.

Coca-Cola Europacific Partners accounted for approximately 13%, 12% and 10% of the Company’s net sales for the years ended December 31, 2022, 2021 and 2020, respectively.

Net sales to customers outside the United States amounted to $2.36 billion, $2.04 billion and $1.51 billion for the years ended December 31, 2022, 2021 and 2020, respectively. Such sales were approximately 37%, 37% and 33% of net sales for the years ended December 31, 2022, 2021 and 2020, respectively.

Goodwill and other intangible assets for the Company’s reportable segments as of December 31, 2022 and 2021 are as follows:

    

2022

    

2021

Goodwill and other intangible assets:

Monster Energy® Drinks

$

1,424,212

$

1,420,503

Strategic Brands

 

979,896

 

978,032

Alcohol Brands

233,140

Other

 

1,103

 

5,494

Corporate and unallocated

 

 

$

2,638,351

$

2,404,029