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SEGMENT INFORMATION - Net Revenues (Details)
$ in Thousands
3 Months Ended
Mar. 31, 2021
USD ($)
segment
Mar. 31, 2020
USD ($)
Segment information    
Number of reportable segments | segment 3  
Number of operating segments | segment 3  
Total Net Sales $ 1,243,816 $ 1,062,097
Operating income 414,146 364,988
Income before tax 413,387 365,860
Recognition of deferred revenue 10,400 10,600
Corporate and unallocated    
Segment information    
Operating income (97,606) (83,659)
Income before tax (98,514) (82,824)
Monster Energy Drinks    
Segment information    
Total Net Sales 1,170,280 992,454
Monster Energy Drinks | Operating segment    
Segment information    
Total Net Sales 1,170,280 992,454
Operating income 464,819 411,141
Income before tax 464,968 411,178
Recognition of deferred revenue 10,400 10,600
Strategic Brands    
Segment information    
Total Net Sales 67,809 64,538
Strategic Brands | Operating segment    
Segment information    
Total Net Sales 67,809 64,538
Operating income 45,140 36,719
Income before tax 45,140 36,719
Other    
Segment information    
Total Net Sales 5,727 5,105
Other | Operating segment    
Segment information    
Total Net Sales 5,727 5,105
Operating income 1,793 787
Income before tax $ 1,793 $ 787