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SEGMENT INFORMATION (Details 2) (USD $)
In Thousands, unless otherwise specified
3 Months Ended 6 Months Ended
Jun. 30, 2014
Jun. 30, 2013
Jun. 30, 2014
Jun. 30, 2013
Segment information        
Net sales $ 687,199 $ 630,934 $ 1,223,329 $ 1,115,158
Outside United States
       
Segment information        
Net sales 148,400 127,600 264,100 233,900
Energy drinks
       
Segment information        
Net sales 640,231 582,899 1,139,244 1,028,925
Non-carbonated (primarily juice based beverages and Peace Tea iced teas)
       
Segment information        
Net sales 34,625 36,166 61,071 64,138
Carbonated (primarily soda beverages)
       
Segment information        
Net sales 8,526 8,264 15,542 14,665
Other
       
Segment information        
Net sales $ 3,817 $ 3,605 $ 7,472 $ 7,430
Coca-Cola Refreshments ("CCR") | Direct Store Delivery ("DSD") | Sales | Customer concentration
       
Segment information        
Percentage of net sales from major customer 28.00% 29.00% 29.00% 30.00%