SEGMENT INFORMATION (Details 2) (USD $)	3 Months Ended		9 Months Ended
	Sep. 30, 2012	Sep. 30, 2011	Sep. 30, 2012	Sep. 30, 2011
Segment information
Net sales	$ 541,940,000	$ 474,709,000	$ 1,589,185,000	$ 1,293,273,000
Energy drinks
Segment information
Net sales	498,563,000	434,038,000	1,468,036,000	1,186,739,000
Non-carbonated (primarily juice based beverages and Peace Tea iced teas)
Segment information
Net sales	32,453,000	27,404,000	86,737,000	71,882,000
Carbonated (primarily soda beverages)
Segment information
Net sales	8,018,000	10,339,000	24,445,000	26,225,000
Other
Segment information
Net sales	2,906,000	2,928,000	9,967,000	8,427,000
Coca-Cola Refreshments ("CCR")
Segment information
Customer accounted net sales (as percent)	28.00%	29.00%	29.00%	29.00%
Net sales to customers outside the United States	$ 114,500,000	$ 92,500,000	$ 318,000,000	$ 226,000,000
Percentage of net sales to customers outside the United States	21.10%	19.50%	20.00%	17.50%