8-K

UNITED STATES
SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549

FORM 8-K

CURRENT REPORT

PURSUANT TO SECTION 13 OR 15(d) OF THE
SECURITIES EXCHANGE ACT OF 1934

Date of report (Date of earliest event reported):            October 4, 2007          

SIMON WORLDWIDE, INC.

(Exact Name of Registrant as Specified in its Charter)

DELAWARE	0-21878	04-3081657
(State or Other Jurisdiction of Incorporation or Organization)	(Commission File Number)	(I.R.S. Employer Identification No.)

5200 WEST CENTURY BOULEVARD, LOS ANGELES, CA	90045
(Address of Principal Executive Offices)	(Zip Code)

Registrant’s telephone number including area code:            (310) 417-4660          

No change since last report

(Former Name or Address, if Changed Since Last Report)

     Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2. below):

     o Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

     o Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

     o Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))

     o Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

TABLE OF CONTENTS

	Item 8.01.     Other Events
	Item 9.01.     Financial Statements and Exhibits
SIGNATURE
EXHIBIT INDEX
EX-99.1 Press release issued by Simon Worldwide, Inc., dated October 4, 2007

Item 8.01.     Other Events

     Attached as Exhibit 99.1 and incorporated herein by reference is a copy of the press release of Simon Worldwide, Inc. (the “Company”), dated October 4, 2007, regarding the appointment of a Special Committee of independent directors to review the possible recapitalization of the Company.

     The information contained herein, including the exhibit attached and incorporated herein by reference, is being furnished and shall not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, as amended, or otherwise subject to the liabilities of that Section or Sections 11 and 12(a)(2) of the Securities Act of 1933, as amended. The information contained herein and in the accompanying exhibit shall not be incorporated by reference into any filing with the U.S. Securities and Exchange Commission made by the Company, whether made before or after the date hereof, regardless of any general incorporation language in such filings.

Item 9.01.     Financial Statements and Exhibits

(d) Exhibits

The following Exhibit is furnished as part of this report:

Exhibit No.	Description
99.1	Press release issued by Simon Worldwide, Inc., dated October 4, 2007

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SIGNATURE

     Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.

SIMON WORLDWIDE, INC.
By:	/s/ J. Anthony Kouba
	J. Anthony Kouba
	Chief Executive Officer

Dated: October 4, 2007

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EXHIBIT INDEX

Exhibit No.	Description
99.1	Press release issued by Simon Worldwide, Inc., dated October 4, 2007

4

EX-99.1

Exhibit 99.1

SIMON WORLDWIDE APPOINTS SPECIAL COMMITTEE
TO REVIEW POSSIBLE RECAPITALIZATION

Los Angeles CA, October 4, 2007 — The Board of Directors of Simon Worldwide, Inc. (OTC: SWWI) has appointed a Special Committee of independent directors to review the possible recapitalization of Simon which was approved by the stockholders as a non-binding stockholder proposal at the 2007 annual meeting of stockholders. In the proposed recapitalization, the outstanding Preferred Stock would be converted into shares of Common Stock equal to 70% of the shares outstanding following the recapitalization. The members of the Special Committee are Joseph Bartlett and Allan Brown.

Contact:

Simon Worldwide, Inc.
Terry Wallock, 310-417-4660