FOR IMMEDIATE RELEASE

Contact:  Carol DiRaimo,
          Vice President of Investor Relations
          (913) 967-4109

            Applebee's International Reports August Comparable Sales

OVERLAND  PARK,  KAN.,  September  4,  2007 --  Applebee's  International,  Inc.
(Nasdaq:APPB)  today reported  comparable  sales for the four-week  period ended
August 26, 2007.

System-wide  domestic  comparable  sales  decreased  0.9  percent for the August
period, while comparable sales for domestic franchise  restaurants decreased 0.7
percent.  Comparable  sales  for  company  restaurants  decreased  1.6  percent,
reflecting a decrease in guest traffic of between 6.0 and 6.5 percent,  combined
with a higher  average  check.  Sales and traffic for  company  restaurants  for
August 2006 were positively impacted by the drop of a free-standing insert (FSI)
during the month.

System-wide  domestic  comparable sales for the  quarter-to-date  period through
August  (eight  weeks) have  decreased  0.9  percent,  with  domestic  franchise
restaurant  comparable sales down 0.9 percent and company comparable  restaurant
sales down 0.8 percent.

Applebee's International,  Inc., headquartered in Overland Park, Kan., develops,
franchises and operates  restaurants under the Applebee's  Neighborhood  Grill &
Bar brand,  the largest  casual  dining  concept in the world.  As of August 26,
2007,  there were  1,950  Applebee's  restaurants  operating  system-wide  in 49
states,  one  U.S.  territory,  and  16  international   countries.   Additional
information on Applebee's  International  can be found at the company's  website
(www.applebees.com).

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