Revenue

9 Months Ended

Oct. 30, 2021

Revenue [Abstract]

Revenue

3. Revenue

The table below presents sales disaggregated based upon sales channel. Sales are attributable to the channel in which the sales transaction is initiated.

	Thirteen weeks ended				Thirty-nine weeks ended
	October 30,		October 31,		October 30,		October 31,
($ in millions)	2021		2020		2021		2020
Sales by Channel
Stores	$	1,756	$	1,656	$	5,193	$	3,858
Direct-to-customers		433		450		1,424		1,501
Total sales	$	2,189	$	2,106	$	6,617	$	5,359

Sales disaggregated based upon geographic area is presented in the table below. Sales are attributable to the geographic area in which the sales transaction is fulfilled.

	Thirteen weeks ended				Thirty-nine weeks ended
	October 30,		October 31,		October 30,		October 31,
($ in millions)	2021		2020		2021		2020
Sales by Geography
United States	$	1,524	$	1,534	$	4,860	$	3,974
International		665		572		1,757		1,385
Total sales	$	2,189	$	2,106	$	6,617	$	5,359

Contract Liabilities

We sell gift cards, which do not have expiration dates. Revenue from gift card sales is recorded when the gift cards are redeemed by customers. Breakage income is recognized as revenue in proportion to the pattern of rights exercised by the customer. The table below presents the activity of our gift card liability balance.

	October 30,		October 31,
($ in millions)	2021		2020
Gift card liability at beginning of year	$	41	$	35
Liabilities acquired - WSS		1		—
Redemptions		(187)		(70)
Breakage recognized in sales		(13)		(5)
Activations		192		69
Foreign currency fluctuations		—		1
Gift card liability	$	34	$	30

We elected not to disclose the information about remaining performance obligations since the amount of gift cards redeemed after 12 months is not significant.