Revenue

6 Months Ended

Jul. 31, 2021

Revenue [Abstract]

Revenue

2. Revenue

The table below presents sales disaggregated based upon sales channel. Sales are attributable to the channel in which the sales transaction is initiated.

	Thirteen weeks ended				Twenty-six weeks ended
	July 31,		August 1,		July 31,		August 1,
($ in millions)	2021		2020		2021		2020
Sales by Channel
Stores	$	1,817	$	1,388	$	3,437	$	2,202
Direct-to-customers		458		689		991		1,051
Total sales	$	2,275	$	2,077	$	4,428	$	3,253

Sales disaggregated based upon geographic area is presented in the table below. Sales are attributable to the geographic area in which the sales transaction is fulfilled.

	Thirteen weeks ended				Twenty-six weeks ended
	July 31,		August 1,		July 31,		August 1,
($ in millions)	2021		2020		2021		2020
Sales by Geography
United States	$	1,623	$	1,529	$	3,336	$	2,440
International		652		548		1,092		813
Total sales	$	2,275	$	2,077	$	4,428	$	3,253

Contract Liabilities

We sell gift cards, which do not have expiration dates. Revenue from gift card sales is recorded when the gift cards are redeemed by customers. Breakage income is recognized as revenue in proportion to the pattern of rights exercised by the customer. The table below presents the activity of our gift card liability balance:

	July 31,		August 1,
($ in millions)	2021		2020
Gift card liability at beginning of year	$	41	$	35
Redemptions		(122)		(37)
Breakage recognized in sales		(9)		(3)
Activations		128		36
Gift card liability	$	38	$	31

We elected not to disclose the information about remaining performance obligations since the amount of gift cards redeemed after 12 months is not significant.