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Revenue
9 Months Ended
Nov. 03, 2018
Revenue [Abstract]  
Revenue

2. Revenue



Sales disaggregated based upon sales channel is presented below.





 

 

 

 

 

 

 

 

 

 

 

 



 

Thirteen weeks ended

 

Thirty-nine weeks ended



 

November 3,

 

October 28,

 

November 3,

 

October 28,



 

2018

 

2017

 

2018

 

2017



 

($ in millions)

Stores

 

$

1,591 

 

$

1,612 

 

$

4,876 

 

$

4,819 

Direct-to-customers

 

 

269 

 

 

258 

 

 

791 

 

 

753 

Total sales

 

$

1,860 

 

$

1,870 

 

$

5,667 

 

$

5,572 



Sales disaggregated based upon geographic area is presented in the below table. Sales are attributable to the geographic area in which the sales transaction is fulfilled.





 

 

 

 

 

 

 

 

 

 

 

 



 

 

 

 

 

 

 

 

 

 

 

 



 

Thirteen weeks ended

 

Thirty-nine weeks ended



 

November 3,

 

October 28,

 

November 3,

 

October 28,



 

2018

 

2017

 

2018

 

2017



 

($ in millions)

United States

 

$

1,297 

 

$

1,316 

 

$

4,018 

 

$

3,962 

International

 

 

563 

 

 

554 

 

 

1,649 

 

 

1,610 

Total sales

 

$

1,860 

 

$

1,870 

 

$

5,667 

 

$

5,572 



Contract Liabilities



The table below presents the activity of our gift card liability balance:



 

 



 

($ in millions) 

Balance at February 4, 2018

 $

38 

Redemptions

 

(63)

Cumulative catch-up adjustment to retained earnings from the adoption of Topic 606

 

(4)

Breakage recognized

 

(4)

Activations

 

58 

Foreign currency fluctuations

 

(1)

Balance at November 3, 2018

 $

24 



Due to the fact that most gift cards are redeemed within 12 months, the Company elected not to disclose information about remaining performance obligations.