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REVENUE (Tables)
12 Months Ended
Dec. 31, 2023
Revenue from Contract with Customer [Abstract]  
Revenue by major geographic area, and by significant product and service offerings
Sales and usage-based taxes are excluded from revenues. No sales to an individual customer or in a country other than the United States accounted for 10% or more of the sales for the periods listed in the following tables. Revenue, classified by the major geographic areas in which our customers are located, was as follows:
202320222021
(in thousands)
United States$2,853,321 $2,498,363 $2,240,226 
Other countries219,957 197,460 184,074 
Total Revenues$3,073,278 $2,695,823 $2,424,300 
Revenue from external customers, classified by significant product and service offerings, was as follows:
(in thousands)202320222021
Residential revenue$1,409,872 $1,207,089 $1,099,360 
Commercial revenue1,024,176 920,625 834,624 
Termite completions, bait monitoring, renewals, & ancillary605,533 535,494 464,043 
Franchise revenues16,475 15,590 15,532 
Other revenues17,222 17,025 10,741 
Total Revenues$3,073,278 $2,695,823 $2,424,300 
Changes in unearned revenue
Unearned revenues recognized for the year ended December 31, 2023 and 2022 was $231.7 million and $205.3 million, respectively. Changes in unearned revenues were as follows:
Year Ended December 31,
20232022
(in thousands)
Beginning balance$187,994 $168,607 
Deferral of unearned revenue253,776 224,647 
Recognition of unearned revenue(231,711)(205,260)
Ending balance$210,059 $187,994