Description of business and significant accounting policies - Advertising (Details Narrative 1) (USD $)	12 Months Ended
Mar. 31, 2013	Mar. 31, 2012	Mar. 31, 2011
Description Of Business And Significant Accounting Policies - Advertising Details Narrative 1
Advertising costs	$ 26,000	$ 5,000	$ 2,000

Costs incurred and are directly related to generating advertising revenues.

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher FASB

-Name Accounting Standards Codification

-Topic 225

-SubTopic 10

-Section S99

-Paragraph 2

-Subparagraph (SX 210.5-03.2)

-URI http://asc.fasb.org/extlink&oid=26872669&loc=d3e20235-122688

Reference 2: http://www.xbrl.org/2003/role/presentationRef

-Publisher SEC

-Name Regulation S-X (SX)

-Number 210

-Section 03

-Paragraph 2

-Article 5

Name:	us-gaap_AdvertisingRevenueCost
Namespace Prefix:	us-gaap_
Data Type:	xbrli:monetaryItemType
Balance Type:	debit
Period Type:	duration