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Share-Based Payments
12 Months Ended
Dec. 31, 2011
Share-Based Payments [Abstract]  
Share-Based Payments
18.          Share-Based Payments

Stock Options

Through December 31, 2011, the Company has 1,386,233 options and 433,579 warrants outstanding to purchase shares of our common stock.

The following table provides the details of the approximate total share based payments expense during the periods ended December 31, 2011 and 2010:

   
2011
  
2010
 
Stock option amortization
 $599,000  $503,000 
Stock issued as payment for interest
  -   133,000 
Stock issued for services
  10,000   255,000 
Stock warrants issued for service
  25,000   - 
Stock issuance right of purchase
  194,000   - 
   $828,000  $891,000 
 
The Company accounts for its stock option awards pursuant to the provisions of ASC 718, Stock Compensation.  The fair value of each option award is estimated on the date of grant using the Black-Scholes Merton valuation model.  The Company recognizes the fair value of each option as compensation expense ratably using the straight-line attribution method over the service period, which is generally the vesting period.  The Black-Scholes Merton model incorporated the following assumptions for the options granted in 2011 and 2010:  risk-free interest rate of 1.82% to 3.43%, expected volatility of 60% and 75%, expected life of 10.0 years and expected dividend yield of 0%.
 
Common shares were also issued to pay for consulting services and were recorded at the closing price of $3.75 per share on the issue date and expensed in an amount of $10,000 for the year ended December 31, 2011.

Effective as of December 3, 2010, our board of directors approved the YOU On Demand Holdings, Inc. 2010 Stock Incentive Plan (“the Plan”) pursuant to which options or other similar securities may be granted. The maximum aggregate number of shares of our common stock that may be issued under the Plan is 4,000,000 shares.

Stock option activity at December 31, 2011 and 2010 is summarized as follows:

   
December 31, 2011
  
December 31, 2010
 
      
Weighted
  
Aggregate
     
Weighted
  
Aggregate
 
      
Average
  
Intrinsic
     
Average
  
Intrinsic
 
   
Shares
  
Exercise Price
  
Value
  
Shares
  
Exercise Price
  
Value
 
Options outstanding at beginning of year
  1,285,567  $3.00  $1,922,000   4,233  $49.50   - 
Granted
  114,000   4.91   37,000   1,281,333   3.00   - 
Exercised
  -   -   -   -   -   - 
Cancelled/expired
  (13,333)  3.00   (20,000)  -   -   - 
Options outstanding at end of period
  1,386,234  $3.32  $1,939,000   1,285,567  $3.00   - 
                          
Options exercisable at end of period
  735,025  $3.28  $1,089,031   418,344  $3.75   - 
                          
Options available for issuance
  2,613,767           2,714,433         
 
As of December 31, 2011, there were 1,386,233 options outstanding with 735,025 options exercisable at a weighted average exercise price of $3.28 with a weighted average remaining contractual life of 8.89 years.
 
As of December 31, 2011 the Company had total unrecognized compensation expense related to options granted of approximately $1,527,000 which will be recognized over a remaining service period of 4.0 years.
 
Warrants
 
In connection with the Company's Share Exchange, capital raising efforts in 2007, the Company's January 2008 Financing of Convertible Notes and Class A Warrants, the April 2010 Convertible Note, the July 2010 and June 2011 financings, the WB Agreement and a service agreement, the Company issued warrants to investors and service providers to purchase common stock of the Company.  As of December 31, 2011, the weighted average exercise price was $36.21 and the weighted average remaining life was 2.49 years.  The following table outlines the warrants outstanding as of December 31, 2011 and December 31, 2010:

   
2011
  
2010
     
   
Number of
  
Number of
     
   
Warrants
  
Warrants
  
Exercise
 
Expiration
Warants Outstanding
 
Outstanding
  
Outstanding
  
Price
 
Date
Share Exchange Consulting Warrants ($45.00 exercise price)
  59,664   59,664  $45.00 
1/11/2013
2007 Private Placement Broker Warrants ($45.00 exercise price)
  8,533   8,533  $45.00 
1/11/2013
2007 Private Placement Investor Warrants ($150.00 exercise price)
  53,333   53,333  $150.00 
1/11/2013
July 2010 Sinotop Acquisition Warrants ($45.00 exercise price)
  17,049   17,049  $45.00 
1/11/2013
July 2010 Sinotop Acquisition Warrants ($150.00 exercise price)
  13,333   13,333  $150.00 
1/11/2013
May 2011 Warner Brothers Warrants ($6.60 excercise price)
  200,000   0  $6.60 
5/11/2016
June 2011 Fidelity Right to Purchase ($6.60 exercise price)
  75,000   0  $6.60 
6/3/2012
2011 Service Warrants ($7.20 exercise price)
  6,667   0  $7.20 
6/15/2016
    433,579   151,912      
 
 The Company accounts for its stock warrant issuances pursuant to the provisions of ASC 505-50, Equity-based Payments to Nonemployees.  The fair value of each warrant issued is estimated on the date of grant using the Black-Scholes Merton valuation model.  The Black-Scholes Merton model incorporated the following assumptions for the warrants issued in 2011:  risk-free interest rate of 0.11% to 1.89%, expected volatility of 60.0%, expected life of 6 months to 5.0 years and expected dividend yield of 0%.