8-K

                      SECURITIES AND EXCHANGE COMMISSION

                            Washington, D.C. 02549

                                               

                                   FORM 8-K

                                CURRENT REPORT
                    PURSUANT TO SECTION 13 OR 15(d) OF THE
                       SECURITIES EXCHANGE ACT OF 1934



Date of Report (Date of earliest event reported):  December 31, 1995 
 



                        Montgomery Ward Holding Corp.                         
            (Exact Name of Registrant as Specified in its Charter)


          Delaware              0-17540                      36-3571585       
(State or Other Jurisdiction  (Commission                  (IRS Employer      
of Incorporation)              File Number)                Identification No.)


Montgomery Ward Plaza, Chicago, Illinois                           60671      
(Address of principal executive offices)                          (Zip Code)  


Registrant's telephone number, including area code    (312) 467-2000  


Item 5.   Other Events

          On December 31, 1995, Montgomery Ward & Co., Incorporated
          ("MW"), an Illinois corporation and a wholly-owned
          subsidiary of Montgomery Ward Holding Corp. (the
          "Company"), acquired all of the outstanding stock of
          Amoco Enterprises, Inc., a Delaware corporation
          ("Enterprises") from Amoco Oil Holding Company to
          complete the previously announced acquisition of
          Enterprises.  Enterprises is engaged in the business of
          marketing and operating motor club programs, under the
          name "Amoco Motor Club".  Signature Financial /
          Marketing, Inc. ("Signature"), a wholly-owned subsidiary
          of MW, and its subsidiaries offer life and health
          insurance, revolving credit insurance, club products
          (including motor clubs) and other consumer services.  

          On January 2, 1996, the Company issued a press release
          with respect to the transaction as described above.  The
          press release is attached as Exhibit 1 hereto, and is
          incorporated herein by reference.


Item 7.   Exhibits

          Exhibit 1 -    Press release issued by the Company on
                         January 2, 1996.

     
                                 SIGNATURE

     Pursuant to the requirements of the Securities Exchange Act of
1934, the registrant has duly caused this report to be signed on
its behalf by the undersigned thereunto duly authorized.


                              MONTGOMERY WARD HOLDING CORP.



Dated:    January 16, 1996    By:/s/John L. Workman                             
                                 John L. Workman, Executive Vice
                                   President and Chief Financial
                                   Officer
                                   

                               EXHIBIT INDEX




    Exhibit No.                     Description                     Page No.

     1.                   Press release issued by the Company
                          on January 2, 1996.                          5




    

EX-1

                                                             EXHIBIT 1.
                       THE SIGNATURE GROUP
                      PURCHASES AMOCO MOTOR CLUB
                                   
                                   
  SCHAUMBURG, IL  Jan 2, 1996 - The Signature Group, a wholly-owned subsidiary 
  of Montgomery Ward & Co. Incorporated and Amoco Corporation have completed the
  sale of the Amoco Motor Club to the Signature Group effective December 31, 
  1995, creating the largest national auto club in the U.S. 
  
  "The Signature Group is a strong performer in the Montgomery Ward line up and 
  this acquisition is an excellent fit with the Montgomery Ward strategy to grow
  the business both internally and through acquisitions," said Bernard F. 
  Brennan, Montgomery Ward chairman and CEO. "The Signature Group's auto clubs, 
  including the Montgomery Ward Auto Club, offer the finest customer service, 
  and with the acquisition of the Amoco Motor Club, we will be able to offer an 
  even stronger base of services to more than five million auto club members,"  
  said Brennan.
  
  The Signature Group plans to maintain the exsisting Amoco Club operations in 
  Des Moines, Iowa; and current Amoco Motor Club associates will be invited to 
  stay with the business.
  
  The Amoco Motor Club was founded in 1964, and has since developed a reputation
  as a reliable, customer-focused organization.  The Amoco Motor Club offers 
  year-round, 24 hour emergency road and towing services to more than two 
  million club members. "Combining the historical strengths of the two companies
  will result in an even stronger organization to serve customers, and we are 
  very pleased with the excellent opportunity this addition will provide to our 
  growth," said Joe Reddington, Signature's chairman and CEO.
  
  The Signature Group is a $550 million a year market leader in providing value-
  driven consumer products and services through direct response marketing.  In 
  addition to the Auto Club, The Signature Group provides a complete array of 
  growing consumer clubs and services, each a leader in their industry, in-
  cluding Dining  a la Card, dental plans, legal services plans as well as 
  supplemental insurance products.  Total memberships after the Amoco Auto Club 
  acquisition exceeds 15 million.  Recently, The Signature Group was ranked the 
  number one service agency by Telemarketing Magazine, and continues to be
  one of the most rapidly growing companies in the direct marketing industry.
  
  Within the last two years, The Signature Group has completed a number of 
  acquisitions, and most recently acquired Credit Card Sentinel, the second 
  largest credit card registration provider.  The Signature Group s client list 
  includes banks, independent credit card companies, major retailers and oil 
  companies.