Deferred revenue

9 Months Ended

Nov. 01, 2014

Deferred revenue

12. Deferred revenue

Deferred revenue is comprised primarily of ESP and voucher promotions as follows:

(in millions)	November 1, 2014		February 1, 2014		November 2, 2013
Sterling Jewelers ESP deferred revenue	$	626.3	$	601.2	$	564.4
Zale ESP deferred revenue		104.7		—		—
Voucher promotions and other		9.4		15.5		8.1
Total deferred revenue	$	740.4	$	616.7	$	572.5
Presented as:
Current liabilities	$	221.6	$	173.0	$	156.3
Non-current liabilities		518.8		443.7		416.2
Total deferred revenue	$	740.4	$	616.7	$	572.5

	13 weeks ended						39 weeks ended
(in millions)	November 1, 2014			November 2, 2013			November 1, 2014			November 2, 2013
Sterling Jewelers ESP deferred revenue, beginning of period	$	626.6		$	567.0		$	601.2		$	549.7
Plans sold		47.4			40.6			165.5			142.0
Revenues recognized		(47.7	)		(43.2	)		(140.4	)		(127.3	)
Sterling Jewelers ESP deferred revenue, end of period	$	626.3		$	564.4		$	626.3		$	564.4

	13 weeks ended					39 weeks ended
(in millions)	November 1, 2014			November 2, 2013		November 1, 2014			November 2, 2013
Zale ESP deferred revenue, beginning of period	$	99.4			n/a	$	—			n/a
Plans acquired		—			n/a		93.3			n/a
Plans sold		25.4			n/a		44.7			n/a
Revenues recognized		(20.1	)		n/a		(33.3	)		n/a
Zale ESP deferred revenue, end of period	$	104.7			n/a	$	104.7			n/a

n/a Not applicable as the Acquisition occurred during Fiscal 2015.