Other Intangible Assets and Goodwill (Tables)

6 Months Ended

Jun. 30, 2023

Other Intangible Assets and Goodwill

Schedule of Intangible Assets And Goodwill

	Term		Carrying Value		Accumulated Amortization and Impairment			Net Carrying Value		Year-to-date Amortization
Customer list, Google	20 years		$	8,820,000	$	(4,998,000	)	$	3,822,000	$	220,500
Technology	5 years			3,600,000		(3,600,000	)		0		0
Customer list, ReTargeter	5 years			1,931,250		(1,512,813	)		418,437		193,125
Customer list, all other	10 years			1,610,000		(1,610,000	)		0		0
Brand name, ReTargeter	5 years			643,750		(504,271	)		139,479		64,375
Customer relationships	20 years			570,000		(182,875	)		387,125		14,250
Trade names, web properties (1)		-		390,000					390,000		0
Intangible assets classified as long-term			$	17,565,000	$	(12,407,959	)	$	5,157,041	$	492,250
Goodwill, total		-	$	9,853,342	$	—		$	9,853,342	$	—

Schedule of Amortization Expense

2023 (remainder of year)	$	492,250
2024		769,917
2025		469,500
2026		469,500
2027		469,500
Thereafter		2,096,374
Total	$	4,767,041