8-K

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, DC 20549

FORM 8-K

CURRENT REPORT

Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934

Date of Report (Date of earliest event reported)September 24, 2012

INUVO, INC.

(Exact name of registrant as specified in its charter)

Nevada	001-32442	87-0450450
(State or other jurisdiction of incorporation)	(Commission File Number)	(IRS Employer Identification No.)

143 Varick Street, New York, NY	10013
(Address of principal executive offices)	(Zip Code)

Registrant's telephone number, including area code212-231-2000

not applicable

(Former name or former address, if changed since last report)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2. below):

o Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

o Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

o Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))

o Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

ITEM 7.01     REGULATION FD DISCLOSURE.

Peter Corrao, Inuvo, Inc.'s President and CEO will be presenting a company overview to conference delegates at the Craig-Hallum Capital Group’s 2012 Alpha Select Conference on Thursday, September 27, 2012. The conference will take place at the Sentry Centers, 730 Third Avenue, New York City.   A copy of the press release dated September 24, 2012 announcing the presentation and the presentation materials are attached as Exhibits 99.1 and 99.2, respectively, and are incorporated by reference into this Current Report on Form 8-K.

The information in this item number of this Current Report on Form 8-K and accompanying exhibits is being furnished and shall not be deemed to be “filed” for the purposes of Section 18 of the Securities Exchange Act of 1934 (the “Exchange Act”), or otherwise subject to the liabilities of such section, nor shall such information be deemed incorporated by reference in any filing under the Securities Act of 1933 or the Exchange Act, except as shall be expressly set forth by specific reference in such a filing.

ITEM 9.01     FINANCIAL STATEMENTS AND EXHIBITS.

(d)           Exhibits.

Inuvo, Inc. previously filed as Exhibit 10.1 to its Quarterly Report on Form 10-Q for the period ended March 31, 2012 the Yahoo! Publisher Network Contract dated April 24, 2009, as amended, portions of which were omitted pursuant to a request for confidential treatment filed with the Securities and Exchange Commission (the “Commission”) under Rule 24b-2 of the Exchange Act.  Subsequent thereto, the Commission has granted our request for confidential treatment of all of the redacted information other than (i) the end date of the original agreement, (ii) the end date in Section 1 of Amendment #4, and (iii) the end date in Section 2 of Amendment #6.  We are refiling this exhibit which has been revised to reflect the addition of these dates.  This Exhibit 10.1 supersedes in its entirety the previously filed exhibit.

Exhibit No.	Description
10.1	Yahoo! Publisher Network Contract dated April 24, 2009, as amended (1)
99.1	Press Release, dated September 24, 2012, entitled “Inuvo to Present at 2012 Craig-Hallum Alpha Select Conference.”
99.2	Presentation materials for Craig-Hallum Alpha Select Conference.

(1)           Confidential treatment has been granted to portions of this exhibit. The omitted confidential material has been filed separately with the Commission. The location of the omitted confidential information is indicated in the exhibit with asterisks (*R*).

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SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

	INUVO, INC.
Date: September 25, 2012	By:	/s/ John Pisaris
		John Pisaris, General Counsel

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EXHIBIT INDEX

Exhibit No.	Description
10.1	Yahoo! Publisher Network Contract dated April 24, 2009, as amended
99.1	Press Release, dated September 24, 2012, entitled “Inuvo to Present at 2012 Craig-Hallum Alpha Select Conference.”
99.2	Presentation materials for Craig-Hallum Alpha Select Conference.

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EX-10.1

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EX-99.1

EXHIBIT 99.1

INUVO, INC. TO PRESENT AT 2012 CRAIG-HALLUM ALPHA SELECT CONFERENCE

New York, NY – September 24, 2012 - Inuvo, Inc. (NYSE MKT: INUV) (the "Company" or "Inuvo"), an Internet marketing and technology company specialized in marketing browser-based consumer applications, managing networks of website publishers and operating specialty websites, today announced that Peter A. Corrao, Chief Executive Officer and President, is scheduled to present at Craig-Hallum Capital Group’s 2012 Alpha Select Conference on Thursday, September 27th.   The conference will take place at the Sentry Centers, 730 Third Avenue, New York City.

About the Alpha Select Conference

The 3rd annual Alpha Select Conference will feature over 60 small and micro-cap companies that fit the Alpha Select List (ASL) criteria. The ASL typically consists of sub-$250M market cap companies with attractive business models, above average growth trends, and favorable macro-secular themes. The conference is designed to give institutional investors the opportunity to prospect for new investment ideas that could either still be "under the radar" or others that have validated their model and are executing successfully. Four general sectors are being represented: Consumer, Healthcare, Services and Technology as well as many special situation opportunities. 

About Inuvo, Inc.

Inuvo®, Inc. (NYSE Amex: INUV), is an Internet marketing and technology company specialized in marketing browser-based consumer applications, managing networks of website publishers and operating specialty websites. To learn more about Inuvo, please visit www.inuvo.com.

Contact:

Alliance Advisors, LLC

Alan Sheinwald, 914-669-0222

President

asheinwald@allianceadvisors.net

Inuvo, Inc.

Wally Ruiz, 212-231-2000 Ext. 160

Chief Financial Officer

wallace.ruiz@inuvo.com

EX-99.2

INUVO, INC. (NYSE MKT: INUV) September 2012 *

FORWARD-LOOKING STATEMENT Certain statements in this presentation relating to Inuvo®, Inc. ("Inuvo") contain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, and Section 21E of the Securities Exchange Act of 1934. All forward-looking statements included in this presentation are based on information available to  Inuvo as of the date hereof and Inuvo assume no obligation to update any forward-looking statements.  These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties, and other factors, some of which are beyond our control and difficult to predict and could cause actual results to differ materially from those expressed or forecasted in the forward-looking statements, including, without limitation, statements made with respect to expectations with respect to the strategy, markets, synergies, costs, efficiencies, and other anticipated financial impacts of the Vertro transaction; and the company's plans, objectives, expectations, and intentions with respect to future operations. All forward-looking statements involve significant risks and uncertainties that could cause actual results to differ materially from those in the forward-looking statements, many of which are generally outside the control of Inuvo and are difficult to predict. Additional key risks are described in the filings made by Inuvo filed with the U.S. Securities and Exchange Commission, including its Form 10-K for the year ended December 31, 2011 and most recent Form 10-Q. *

ABOUT US Inuvo®, Inc. (NYSE MKT: INUV), an Internet marketing and technology company specializing in browser-based consumer applications, managing networks of website publishers and operating specialty websites. The Company operates amongst two distinctive business lines: * SOFTWARE SEARCH (Approximately 50% of Annual Revenue) PUBLISHER NETWORK (Approximately 50% of Annual Revenue) Total Company approx. 60% gross margins Software Search approx. 90% gross margins Publisher Network approx. 30% gross margins

* alOt Appbar and Home Page search Over 7.6 million worldwide users Appbar users growing at 9% over 2 months High growth in Tier 1 Markets led by United States and United Kingdom Market in 26 countries and 8 languages Expected to generate double-digit quarter-on-quarter revenue growth for Q3 and Q4 2012 Partnership with Google and Yahoo! to distribute sponsored search advertisements In 3rd 2 year contract with Google In 2nd year of 3 year contract with Yahoo! SOFTWARE SEARCH (Approximately 50% of Annual Revenue) Appbar Homepage Alternate Search Affiliate Sales Display Ad Sales Bargain Match

APPBAR * digital camera Economics Search monetized through Google Approx $60,000 on daily Ad Spend Projected break even on LTV in 5 months Target 35% Annual Return

HOMEPAGE * digital camera Economics Search monetized through Google

ALTERNATE SEARCH * Search monetized through Google Double-digit quarterly growth Growth trends with toolbars and homepages

AFFILIATE SALES * Receives a commission on all sales Includes sales through in-app search Includes sales through BargainMatch Approximately 2,500 Affiliate Partners Affiliate partners featured on Appbar and BargainMatch

DISPLAY ADVERTISING SALES * Economics Paid on an Effective CPM Approx $400,000 per month No incremental costs Offered in 22 countries in 8 languages

BARGAINMATCH SEARCH MONETIZATION * Economics Search monetization through Yahoo! Ability to drive traffic specifically for search Ability to generate organic traffic Low consumer turn-over

* PUBLISHER NETWORK (Approximately 50% of Annual Revenue) ValidClick Yellowise Local.Alot

VALIDCLICK - 3RD PARTY PUBLISHER NETWORK * CLICK MONETIZED Liaison between advertisers and Third Party Publishers Inuvo provides pay-per-click advertisements to publishers through our ValidClick technology 3 year contract with Yahoo! Thousands of websites from well known portals to independent blogs ValidClick technology ensures high quality traffic for greater revenues

YELLOWISE – INUVO IS THE PUBLISHER * Converts generic search queries into local results Monetizes search results with Yahoo! Provides complete business listings for local communities Consumer friendly by providing mapping, ratings and reviews

LOCAL.ALOT – INUVO IS THE PUBLISHER * Converts generic search queries into local results Monetizes search results with Google Provides complete business listings for local communities Consumer friendly by providing mapping, ratings and reviews

COMPETITIVE ADVANTAGE * Strong strategic relationships with market leaders Google and Yahoo! 7.6 million alOt Appbar users and growing Inuvo direct marketing technology for customer acquisition is designed for increased return-on-investment Currently spending approx $60,000 daily on Appbar acquisition targeting breakeven in 5 months and 35% annual return Integration of alOt Appbar and Home Page provide scale and distribution for Inuvo properties and applications Ownership of BargainMatch, Yellowise, and Local.Alot provides added business flexibility, increased revenue growth and mobile search capabilities Enhanced ad revenue optimization in pay-per-click (PPC) and cost-per-action (CPA) Increased diversity through extensive relationship with both Yahoo! and Google Operational in 26 countries and 8 languages Recent expansions in higher revenue Tier 1 markets

INUVO’S WORLDWIDE PRESENCE * Marketed in 26 Countries in 8 Different Languages

INDUSTRY OVERVIEW * Market Size in Excess of $70 Billion Global Search Market is over $40 Billion Affiliate, Local Deals and Consumer Applications Market of $2.4 Billion, Forecasted @ 20% CAGR Mobile internet usages accounts for 8% of the market, however it is rapidly expanding due to improved smart phone and tablet capabilities Global online display advertising marketing is expected to be $29.5 billion in 2012 Sources: Zenith Optimedia (a Publicis Groupe company) and BIA/Kelsey

GROWTH STRATEGY * Diversification Broad product portfolio allowing us to expand and capitalize on strategic partnerships across multiple products Penetration Continually increase our alOt appbar user base, currently at 7.6 million users Focused on adding users in higher revenue Tier 1 markets Increase quality and quantity of 3rd party publishers for our ValidClick network New Market Development Many existing applications can be modified for mobile and tablet marketplace Geographical expansion into new countries – Increase number of languages Site feature expansion – Search to our Inuvo owned publisher site New Product Development Ability to establish new products and services without heavy investment, and continually increase the number and diversity of app offerings in alOt app store

SELECT MARKET AND FINANCIAL HIGHLIGHTS * Symbol: (INUV) Fiscal Year End December 31st 52-Week Trading Range(1) $0.46 - $1.99 Stock Price $0.70 Shares Outstanding 23.5 Million First Quarter 2012 Revenue $8.8 Million Second Quarter 2012 Revenue $12.9 Million July 2012 Revenue* $4.6 Million August 2012 Revenue* $5.1 Million Market Cap $16.4 Million Analyst Coverage Craig-Hallum Anticipates cash flow positive by the close of fiscal year 2012 Currently tracking $900,000 ahead of anticipated annualized operational savings of $2.9 million from expense reductions after the Vertro merger *Preliminary unaudited

PEER VALUATION * Company Name Symbol Revenue (TTM) 6/30/2012* Market Cap (9/24/2012)* Market Cap/ Revenue Inuvo, Inc. (Post Merger Pro Forma) INUV $60.2 $16.4 0.27 ValueClick, Inc. VCLK 632.4 1320.0 2.08 Perion Network, LTD PERI 41.4 68.4 1.65 Local.com Corp. LOCM 98.6 36.5 0.37 Marchex, Inc. MCHX 148.4 124.5 0.84 Demand Media, Inc. DMD 345.2 918.9 2.66 IAC/InterActive Corp IACI 2440.0 4590.0 1.88 Blucora, Inc. BCOV 339.5 733.0 2.15 Average --- 513.2 976.0 1.48 *All numbers in thousands. ** Calculated on 9/24/12

MANAGEMENT TEAM * Peter Corrao, Chief Executive Officer More than 25 years of executive level management experience Served as CEO of Bluestreak.com, a digital marketing products and services company Served as President and CEO for Cogit Corporation, an online target marketing company 17 years at Advo Inc. President of National Accounts Marketing Division Graduate of Kellogg School of Management, AEMP, Northwestern University Wally Ruiz, Chief Financial Officer Former CFO of SRI Surgical Express, a nationwide provider of healthcare services Served as CFO of several public and private companies MBA from Columbia University and a BS from St. John's University Certified Public Accountant and a Certified Information Technology Professional Trey Barrett, SVP Corporate Strategy and Business Development Former Director of Interactive Media Products at Acxiom Corp. overseeing innovation and development of the Relevance-X product line 25 years of data driven direct marketing experience

INVESTMENT HIGHLIGHTS * Adjusted EBITDA positive Expecting double digit quarter on quarter revenue growth throughout 2012 Announced revenue of $4.6 million for July 2012 Announced revenue of $5.1 million for August 2012 Trading at a valuation significantly lower than peers Tier 1 search queries from alOt experiencing double digit growth Expected to access over 132 million unique Internet users per month Strategic relationships with Yahoo! and Google

THANK YOU * Inuvo, Inc. 143 Varick Street New York, NY 10013 www.inuvo.com Peter Corrao, CEO & President (212) 231-2000 peter.corrao@inuvo.com Investor Relations Alliance Advisors, LLC Alan Sheinwald, President (914) 669-0222 asheinwald@allianceadvisors.net