0001354488-11-004969.txt : 20111213 0001354488-11-004969.hdr.sgml : 20111213 20111213085353 ACCESSION NUMBER: 0001354488-11-004969 CONFORMED SUBMISSION TYPE: 8-K PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20111213 ITEM INFORMATION: Regulation FD Disclosure ITEM INFORMATION: Financial Statements and Exhibits FILED AS OF DATE: 20111213 DATE AS OF CHANGE: 20111213 FILER: COMPANY DATA: COMPANY CONFORMED NAME: INUVO, INC. CENTRAL INDEX KEY: 0000829323 STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-ADVERTISING [7310] IRS NUMBER: 870450450 STATE OF INCORPORATION: NV FISCAL YEAR END: 1210 FILING VALUES: FORM TYPE: 8-K SEC ACT: 1934 Act SEC FILE NUMBER: 001-32442 FILM NUMBER: 111257505 BUSINESS ADDRESS: STREET 1: 15550 LIGHTWAVE DRIVE STREET 2: THIRD FLOOR CITY: CLEARWATER STATE: FL ZIP: 33761 BUSINESS PHONE: 727-324-0046 MAIL ADDRESS: STREET 1: 15550 LIGHTWAVE DRIVE STREET 2: THIRD FLOOR CITY: CLEARWATER STATE: FL ZIP: 33761 FORMER COMPANY: FORMER CONFORMED NAME: KOWABUNGA! INC. DATE OF NAME CHANGE: 20081106 FORMER COMPANY: FORMER CONFORMED NAME: THINK PARTNERSHIP INC DATE OF NAME CHANGE: 20060315 FORMER COMPANY: FORMER CONFORMED NAME: CGI HOLDING CORP DATE OF NAME CHANGE: 19980501 8-K 1 inuv_8k.htm CURRENT REPORT inuv_8k.htm


 
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, DC 20549

 
FORM 8-K
 
 
CURRENT REPORT
 
 
Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934
 
 
Date of Report (Date of earliest event reported)     December 13, 2011
 

INUVO, INC.
(Exact name of registrant as specified in its charter)

Nevada
001-32442
87-0450450
(State or other jurisdiction of incorporation)
(Commission File Number)
(IRS Employer Identification No.)

15550 Lightwave Drive, Suite 300, Clearwater, FL
33760
(Address of principal executive offices)
(Zip Code)

Registrant's telephone number, including area code
727-324-0046

not applicable
(Former name or former address, if changed since last report)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2. below):

o
Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

o
Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

o
Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))

o
Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

 


 
 
 
 
 
 
Item 7.01     Regulation FD Disclosure.

On December 13, 2011 Inuvo, Inc. issued a press release announcing it has enhanced its local business search engine, Yellowise® by partnering with Yext® to display Yext Powerlistings™.  A copy of this press release is included as Exhibit 99.1 to this report.

Pursuant to General Instruction B.2 of Form 8-K, the information in this Item 7.01 of Form 8-K, including Exhibit 99.1, is being furnished and shall not be deemed “filed” for the purposes of Section 18 of the Securities Exchange Act of 1934 or otherwise be subject to the liabilities of that section, nor is it incorporated by reference into any filing of Inuvo, Inc. under the Securities Act of 1933 or the Securities Exchange Act of 1934, whether made before or after the date hereof, regardless of any general incorporation language in such filing.

Item 9.01     Financial Statements and Exhibits.
 
Exhibit No.
 
Description
     
 
Press release dated December 13, 2011.
 
 
 
 
 

 
 

SIGNATURES
 
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.
 
 
INUVO, INC.
   
Date:  December 13, 2011
By:  /s/ Wallace Ruiz
 
 
        Wallace Ruiz, Chief Financial Officer
EX-99.1 2 inuv_ex991.htm PRESS RELEASE DATED DECEMBER 13, 2011 inuv_ex991.htm
EXHIBIT 99.1

Inuvo Business Search Engine Yellowise Partners with Yext Powerlistngs

Clearwater, Florida--December 13, 2011---Inuvo®, Inc. (NYSE Amex: INUV) announced today that it has enhanced its local business search engine, Yellowise® (www.yellowise.com), by partnering with Yext® (www.yext.com) to display Yext Powerlistings™, a state-of-the-art business listings system that provides accurate and enhanced listings directly from the business itself.

By partnering with Yext, the New York-based technology startup that syncs business listings across a network of premium sites and mobile apps, Yellowise joins major players in the Local Search space, including SuperPages, Yahoo Local (NASADQ:YHOO) and Yelp, in showing PowerListings, business listings that are controlled directly by the business. Businesses can correct their information, put up photos, place specials offers and more, as well as gain access to tracking and reporting on searches and profile views for their business.

Through this partnership with Yext, Yellowise will benefit from displaying enhanced business listings and more accurate information as well as now being able to include special promotions directly from businesses. With over 15 million local businesses already listed in its database, the Yext PowerListings will further enhance Yellowise users’ experience in finding the right local business for their needs.
To learn more about Yellowise and view the new integration of Yext Powerlistings to Yellowise business profiles, please visit www.yellowise.com

About Inuvo, Inc and Yellowise

Inuvo®, Inc. (NYSE Amex: INUV), is an online marketing services company specialized in driving clicks, leads and sales through targeting that utilizes unique data and sophisticated analytics.  Yellowise® (www.yellowise.com) , an Inuvo brand, is a local search engine to help users find local business through a simple and quick search. Yellowise.com promotes the sharing of ideas and opinions by allowing users to post reviews of the businesses used. To find out more about how you can work with Inuvo or Yellowise, please visit www.inuvo.com.

About Yext

Yext (http://www.yext.com) produces the best local search results everywhere with its PowerListings platform, a technology that synchronizes and enriches business listings across a network of premium sites and mobile apps. With Yext PowerListings, large and businesses centrally control their information across platforms and get guaranteed presence, enhanced content, and full analytics. The model is a "triple win" for businesses, publishers and users: businesses get the most out of local search, publishers get compensated to accept great content, and users get the best information. Today, over 35,000 businesses trust Yext PowerListings to synchronize their listings. The company was founded in 2006 by Howard Lerman, Brian Distelburger and Brent Metz.

Contact
Inuvo, Inc.             
Melissa Witt, Director of Marketing
727-324-0211 x 2171  
melissa.witt@inuvo.com

Yext
The Morris + King Company
Katie Smith-Adair
Katie.smith-adair@morris-king.com

Inuvo Investor Relations
Alliance Advisors, LLC.
Thomas Walsh
212-398-3486
twalsh@allianceadvisors.net