Other Intangible Assets and Goodwill (Tables)

9 Months Ended

Sep. 30, 2022

Goodwill and Intangible Assets Disclosure [Abstract]

Schedule of Intangible Assets from Continuing Operations

The following is a schedule of intangible assets and goodwill as of September 30, 2022:

	Term	Carrying Value		Accumulated Amortization and Impairment		Net Carrying Value		Year-to-date Amortization
Customer list, Google	20 years	$	8,820,000	$	(4,667,250)	$	4,152,750	$	330,750
Technology	5 years	3,600,000		(3,600,000)		—		60,000
Customer list, ReTargeter	5 years	1,931,250		(1,223,126)		708,124		289,688
Customer list, all other	10 years	1,610,000		(1,610,000)		—		26,794
Brand name, ReTargeter	5 years	643,750		(407,708)		236,042		96,562
Customer relationships	20 years	570,000		(161,500)		408,500		21,375
Trade names, web properties (1)	-	390,000		—		390,000		—
Intangible assets classified as long-term		$	17,565,000	$	(11,669,584)	$	5,895,416	$	825,169
Goodwill, total	-	$	9,853,342	$	—	$	9,853,342	$	—

(1)    The trade names related to our web properties have an indefinite life, and as such are not amortized.

Schedule of Amortization Expense

Amortization expense over the next five years and thereafter is as follows:

 

2022 (remainder of year)	$	246,125
2023	984,500
2024	769,917
2025	469,500
2026	469,500
Thereafter	2,565,876
Total	$	5,505,418