CONSOLIDATED STATEMENTS OF OPERATIONS AND COMPREHENSIVE LOSS - USD ($)	3 Months Ended
	Mar. 31, 2022	Mar. 31, 2021
Income Statement [Abstract]
Net revenue	$ 18,609,367	$ 10,617,809
Cost of revenue	8,661,506	1,444,059
Gross profit	9,947,861	9,173,750
Operating expenses
Marketing costs	7,169,449	7,305,784
Compensation	3,157,706	2,737,867
General and administrative	1,726,672	1,724,978
Total operating expenses	12,053,827	11,768,629
Operating loss	(2,105,966)	(2,594,879)
Interest expense, net	(999)	(22,389)
Other income, net	17,702	470,000
Net loss	(2,089,263)	(2,147,268)
Other comprehensive income
Unrealized loss on marketable securities	(98,156)	0
Comprehensive loss	$ (2,187,419)	$ (2,147,268)
Per common share data: Basic and diluted
Net loss, diluted (in usd per share)	$ (0.02)	$ (0.02)
Net loss, basic (in usd per share)	$ (0.02)	$ (0.02)
Weighted average shares
Basic (in shares)	119,282,114	114,430,201
Diluted (in shares)	119,282,114	114,430,201