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Other Intangible Assets and Goodwill - Schedule of Goodwill and Intangible Assets (Details) - USD ($)
9 Months Ended
Sep. 30, 2021
Dec. 31, 2020
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]    
Net Carrying Value $ 6,796,961  
Year-to-date Amortization 1,399,128  
Trade names, web properties 390,000  
Intangible assets classified as long-term    
Carrying Value 17,565,000  
Accumulated Amortization and Impairment (10,378,039)  
Net Carrying Value 7,186,961 $ 8,586,089
Goodwill, Impaired, Accumulated Impairment Loss    
Carrying Value 9,853,342  
Net Carrying Value $ 9,853,342 $ 9,853,342
Customer list, Google    
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]    
Term 20 years  
Carrying Value $ 8,820,000  
Accumulated Amortization and Impairment (4,226,250)  
Net Carrying Value 4,593,750  
Year-to-date Amortization $ 330,750  
Technology    
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]    
Term 5 years  
Carrying Value $ 3,600,000  
Accumulated Amortization and Impairment (3,360,000)  
Net Carrying Value 240,000  
Year-to-date Amortization $ 540,000  
Customer list, ReTargeter    
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]    
Term 5 years  
Carrying Value $ 1,931,250  
Accumulated Amortization and Impairment (836,875)  
Net Carrying Value 1,094,375  
Year-to-date Amortization $ 289,688  
Customer list, all other    
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]    
Term 10 years  
Carrying Value $ 1,610,000  
Accumulated Amortization and Impairment (1,542,956)  
Net Carrying Value 67,044  
Year-to-date Amortization $ 120,753  
Brand name, ReTargeter    
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]    
Term 5 years  
Carrying Value $ 643,750  
Accumulated Amortization and Impairment (278,958)  
Net Carrying Value 364,792  
Year-to-date Amortization $ 96,563  
Customer relationships    
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]    
Term 20 years  
Carrying Value $ 570,000  
Accumulated Amortization and Impairment (133,000)  
Net Carrying Value 437,000  
Year-to-date Amortization $ 21,374