Intangible Assets and Goodwill - Schedule of Goodwill and Intangible Assets (Details) - USD ($)	12 Months Ended
	Dec. 31, 2020	Dec. 31, 2019
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]
Net Carrying Value	$ 8,196,089
Intangible assets classified as long-term
Carrying Value	17,565,000	$ 17,565,000
Accumulated Amortization	(8,978,911)	(7,113,407)
Net Carrying Value	8,586,089	10,451,593
Amortization	1,865,504	1,565,088
Goodwill, Impaired, Accumulated Impairment Loss [Abstract]
Carrying Value	9,853,342	9,853,342
Accumulated Amortization and Impairment	0	0
Goodwill	9,853,342	9,853,342
Intangible assets acquired	0	2,575,000
Tradenames, web properties
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]
Carrying Value	390,000	390,000
Accumulated Amortization	0	0
Net Carrying Value	390,000	390,000
Amortization	$ 0	$ 0
Customer list, Google
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]
Term	20 years	20 years
Carrying Value	$ 8,820,000	$ 8,820,000
Accumulated Amortization	(3,895,500)	(3,454,500)
Net Carrying Value	4,924,500	5,365,500
Amortization	$ 441,000	$ 441,000
Technology
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]
Term	5 years	5 years
Carrying Value	$ 3,600,000	$ 3,600,000
Accumulated Amortization	(2,820,000)	(2,100,000)
Net Carrying Value	780,000	1,500,000
Amortization	$ 720,000	$ 720,000
Customer list, ReTargeter
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]
Term	5 years	5 years
Carrying Value	$ 1,931,250	$ 1,931,250
Accumulated Amortization	(547,188)	(160,938)
Net Carrying Value	1,384,062	1,770,312
Amortization	$ 386,250	$ 160,938
Customer list, all other
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]
Term	10 years	10 years
Carrying Value	$ 1,610,000	$ 1,610,000
Accumulated Amortization	(1,422,202)	(1,261,198)
Net Carrying Value	187,798	348,802
Amortization	$ 161,004	$ 161,004
Brand name, ReTargeter
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]
Term	5 years	5 years
Carrying Value	$ 643,750	$ 643,750
Accumulated Amortization	(182,396)	(53,646)
Net Carrying Value	461,354	590,104
Amortization	$ 128,750	$ 53,646
Customer relationships
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]
Term	20 years	20 years
Carrying Value	$ 570,000	$ 570,000
Accumulated Amortization	(111,625)	(83,125)
Net Carrying Value	458,375	486,875
Amortization	$ 28,500	$ 28,500