CONSOLIDATED STATEMENTS OF OPERATIONS - USD ($)	3 Months Ended
	Mar. 31, 2020	Mar. 31, 2019
Income Statement [Abstract]
Net revenue	$ 14,932,983	$ 15,464,569
Cost of revenue	3,439,501	6,680,628
Gross profit	11,493,482	8,783,941
Operating expenses
Marketing costs (traffic acquisition costs or TAC)	9,622,823	6,544,009
Compensation	2,344,235	1,808,556
Selling, general and administrative	2,058,842	2,377,061
Total operating expenses	14,025,900	10,729,626
Operating loss	(2,532,418)	(1,945,685)
Other expense, net	(140,307)	0
Interest expense, net	(152,511)	(516,708)
Net Income (Loss) Attributable to Parent, Total	$ (2,825,236)	$ (2,462,393)
Per common share data: Basic and diluted
Net loss (in usd per share)	$ (0.05)	$ (0.08)
Weighted average shares
Basic (in shares)	53,642,787	32,396,998
Diluted (in shares)	53,642,787	32,396,998