Organization and Business (Details) $ / shares in Units, machine_profile in Millions											1 Months Ended		3 Months Ended						9 Months Ended		12 Months Ended
	Oct. 04, 2019 shares	Sep. 30, 2019 USD ($) shares	Sep. 15, 2019 USD ($)	Aug. 21, 2019 shares	Jul. 17, 2019 $ / shares shares	Jul. 17, 2019 USD ($) $ / shares shares	Jul. 15, 2019 $ / shares shares	Jun. 20, 2019 USD ($)	May 01, 2019 USD ($)	Nov. 02, 2018 USD ($) director	Jul. 31, 2019 USD ($)	Mar. 31, 2019 USD ($)	Sep. 30, 2019 USD ($) shares	Jun. 30, 2019 USD ($)	Mar. 31, 2019 USD ($)	Sep. 30, 2018 USD ($)	Jun. 30, 2018 USD ($)	Mar. 31, 2018 USD ($)	Sep. 30, 2019 USD ($) client machine_profile patent shares	Sep. 30, 2018 USD ($)	Dec. 31, 2018	Nov. 11, 2019 USD ($)	Oct. 31, 2019 shares	Oct. 03, 2019 shares	Jun. 06, 2019 USD ($)	May 08, 2019 shares	May 07, 2019 shares	Mar. 01, 2019 USD ($)	Nov. 01, 2018
Debt Instrument [Line Items]
Number of clients who collectively manage US digital advertising budgets | client																			3
Percentage of all US digital advertising budgets managed by group of clients																			50.00%
Number of machine profiles in database | machine_profile																			500
Number of issued patents | patent																			15
Number of pending patents | patent																			8
Common stock shares authorized | shares		60,000,000											60,000,000						60,000,000							60,000,000	40,000,000
Increase in shares of common stock reserved for grants | shares				6,800,000
Sale of stock, price per share (in usd per share) | $ / shares					$ 0.30	$ 0.30	$ 0.30
Proceeds from sale of common stock						$ 4,700,000													$ 4,414,126	$ 2,000,583
Proceeds from issuance of common stock, net						$ 4,400,000
Line of credit facility, fair value of amount outstanding											$ 1,100,000
Intangible assets acquired		$ 2,570,000																	$ 2,575,000	0
Change in revenues from prior period																			(23.00%)
Net loss													$ (787,900)	$ 1,954,993	$ 2,462,393	$ 1,441,650	$ 832,697	$ 1,408,024	$ 3,629,486	3,682,371
Gain on nonrecurring business acquisition termination fee and assets acquired																			3,800,000
Derivative liability		460,800											$ 460,800						460,800
Depreciation, amortization, and stock-based compensation																			2,900,000
Acquisition related costs																			1,000,000
Number of directors provided funding | director										4
Proceeds from convertible promissory notes												$ 1,200,000							$ 1,200,000	$ 0
Sale of stock, consideration received on transaction											$ 4,400,000
Public Offering
Debt Instrument [Line Items]
Shares authorized amount (in shares) | shares							13,750,000
Over-Allotment Option
Debt Instrument [Line Items]
Shares authorized amount (in shares) | shares					2,062,500
Public Offering Including Over-Allotment Option
Debt Instrument [Line Items]
Shares authorized amount (in shares) | shares						15,812,500
Accounts Receivable | Customer Concentration Risk | Yahoo! and Google
Debt Instrument [Line Items]
Percentage of concentration risk (as percent)																			62.50%		71.10%
Subsequent Event
Debt Instrument [Line Items]
Common stock shares authorized | shares	100,000,000																						100,000,000	60,000,000
Increase in shares of common stock reserved for grants | shares	6,800,000
Convertible Debt
Debt Instrument [Line Items]
Face amount												$ 1,440,000			$ 1,440,000													$ 1,440,000
Convertible Debt | Subsequent Event
Debt Instrument [Line Items]
Face amount																						$ 360,000
Line of Credit
Debt Instrument [Line Items]
Stated interest rate										10.00%																			10.00%
Funding From Directors
Debt Instrument [Line Items]
Related party transaction, amount of transaction										$ 250,000
Director | Funding From Directors
Debt Instrument [Line Items]
Related party transaction, amount of transaction										$ 62,500
Terminated Merger With Conversion Point Technologies
Debt Instrument [Line Items]
Business acquisition, termination fee paid								$ 2,800,000
Terminated Merger With Conversion Point Technologies | Conversion Point Holdings Inc
Debt Instrument [Line Items]
Face amount								36,000,000
Indebtedness Satisfaction Amount
Debt Instrument [Line Items]
Line of credit facility, fair value of amount outstanding								1,063,288
Business acquisition, termination fee paid								1,063,288
ReTargeter Satisfaction Amount
Debt Instrument [Line Items]
Business acquisition, termination fee paid								$ 1,611,712
Litigation Fee
Debt Instrument [Line Items]
Business acquisition, termination fee paid		$ 250,000	$ 125,000
Second Amendment | Revolving Credit Facility | Line of Credit
Debt Instrument [Line Items]
Eligible uninvoiced receivables sub limit									$ 2,500,000
Days after merger									3 days
Amendment fee									$ 1,000
Third Amendment to the Amended and Restated Financing Agreement
Debt Instrument [Line Items]
Amendment fee																									$ 2,000
Third Amendment to the Amended and Restated Financing Agreement | Revolving Credit Facility | Line of Credit
Debt Instrument [Line Items]
Eligible uninvoiced receivables sub limit																									2,500,000
Amendment fee																									$ 2,000