Summary of Significant Accounting Policies (Tables)

6 Months Ended

Jun. 30, 2019

Accounting Policies [Abstract]

Summary of Revenue from Products and Services

The below table is the proportion of revenue that is generated through advertisements on our partners sites and owned sites:

	For the Three Months Ended June 30,								For the Six Months Ended June 30,
	2019				2018				2019				2018
Partners	$	10,478,313	74.6	%	$	13,542,270	71.3	%	$	21,976,771	74.5	%	$	27,448,202	69.5	%
O&O	3,569,594		25.4	%	5,462,581		28.7	%	7,535,705		25.5	%	12,060,634		30.5	%
Total	$	14,047,907	100.0	%	$	19,004,851	100.0	%	$	29,512,476	100.0	%	$	39,508,836	100.0	%

The following table presents our revenue disaggregated by channel:

	For the Three Months Ended June 30,				For the Six Months Ended June 30,
	2019		2018		2019		2018
Mobile	$	8,823,577	$	12,946,533	$	19,370,199	$	27,268,202
Desktop	4,935,654		5,693,452		9,530,276		11,657,328
Other	288,676		364,866		612,001		583,306
Total	$	14,047,907	$	19,004,851	$	29,512,476	$	39,508,836