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Other Intangible Assets and Goodwill
6 Months Ended
Jun. 30, 2019
Goodwill and Intangible Assets Disclosure [Abstract]  
Other Intangible Assets and Goodwill
Other Intangible Assets and Goodwill
 
The following is a schedule of intangible assets as of June 30, 2019:
 
Term
 
Carrying
Value
 
Accumulated Amortization and Impairment
 
Net Carrying Value
 
Year-to-date Amortization
 
 
 
 
 
 
 
 
 
 
Customer list, Google
20 years
 
$
8,820,000

 
$
(3,234,000
)
 
$
5,586,000

 
$
220,500

Technology
5 years
 
3,600,000

 
(1,740,000
)
 
1,860,000

 
360,000

Customer list, all other
10 years
 
1,610,000

 
(1,180,696
)
 
429,304

 
80,502

Customer relationships
20 years
 
570,000

 
(68,875
)
 
501,125

 
14,250

Trade names, web properties (1)
-
 
390,000

 

 
390,000

 

Intangible assets classified as long-term
 
 
$
14,990,000


$
(6,223,571
)
 
$
8,766,429

 
$
675,252

 
 
 
 
 
 
 
 
 
 
Goodwill, total
-
 
$
9,853,342

 
$

 
$
9,853,342

 
$


(1)
The trade names related to our web properties have an indefinite life, and as such are not amortized.
Amortization expense over the next five years and thereafter is as follows:
 
2019
$
675,252

2020
1,350,504

2021
1,350,504

2022
556,294

2023
469,500

Thereafter
3,974,375

Total
$
8,376,429