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Other Intangible Assets and Goodwill - Schedule of Goodwill and Intangible Assets (Details) - USD ($)
3 Months Ended
Mar. 31, 2018
Dec. 31, 2017
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]    
Net Carrying Value $ 10,064,559  
Year-to-date Amortization 353,459  
Intangible assets classified as long-term    
Carrying Value 15,180,000  
Accumulated Amortization and Impairment (4,725,441)  
Net Carrying Value 10,454,559 $ 10,808,018
Goodwill, Impaired, Accumulated Impairment Loss    
Carrying Value 9,853,342  
Net Carrying Value 9,853,342 $ 9,853,342
Trade names, web properties    
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]    
Carrying value, indefinite-lived [1] 390,000  
Net carrying value, indefinite-lived [1] $ 390,000  
Customer list, Google    
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]    
Term 20 years  
Carrying Value $ 8,820,000  
Accumulated Amortization and Impairment (2,682,750)  
Net Carrying Value 6,137,250  
Year-to-date Amortization $ 110,250  
Technology    
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]    
Term 5 years  
Carrying Value $ 3,600,000  
Accumulated Amortization and Impairment (840,000)  
Net Carrying Value 2,760,000  
Year-to-date Amortization $ 180,000  
Customer list, all other    
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]    
Term 10 years  
Carrying Value $ 1,610,000  
Accumulated Amortization and Impairment (979,441)  
Net Carrying Value 630,559  
Year-to-date Amortization $ 40,251  
Customer relationships    
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]    
Term 20 years  
Carrying Value $ 570,000  
Accumulated Amortization and Impairment (33,250)  
Net Carrying Value 536,750  
Year-to-date Amortization $ 7,125  
Brand    
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]    
Term 1 year  
Carrying Value $ 121,000  
Accumulated Amortization and Impairment (121,000)  
Net Carrying Value 0  
Year-to-date Amortization $ 10,083  
Non-competition agreements    
Schedule of Finite-Lived Intangible Assets and Goodwill [Line Items]    
Term 1 year  
Carrying Value $ 69,000  
Accumulated Amortization and Impairment (69,000)  
Net Carrying Value 0  
Year-to-date Amortization $ 5,750  
[1] The trade names related to our web properties have an indefinite life, and as such are not amortized.