Accrued Expenses and Other Current Liabilities (Details) - USD ($)	Mar. 31, 2017	Dec. 31, 2016
Payables and Accruals [Abstract]
Accrued marketing costs	$ 1,034,059	$ 1,622,737
Accrued payroll and commission liabilities	710,574	250,000
Accrued expenses and other	546,056	289,435
Accrued sales allowance	250,000	250,000
Capital leases, current portion	65,734	31,210
Accrued taxes	14,859	10,313
Deferred Arkansas grant, current portion	12,346	13,468
Contingent stock due for acquired domains, current portion	0	222,477
Total	$ 2,633,628	$ 2,689,640