Segments - Schedule of Net Revenue (Details)	3 Months Ended		9 Months Ended
	Sep. 30, 2016 USD ($)	Sep. 30, 2015 USD ($)	Sep. 30, 2016 USD ($) segment	Sep. 30, 2015 USD ($)
Segment Reporting [Abstract]
Number of reportable segments | segment			2
Segment Reporting Information [Line Items]
Net revenue	$ 17,485,087	$ 19,254,052	$ 51,864,448	$ 49,402,809
Percent of revenue	100.00%	100.00%	100.00%	100.00%
Partner Network
Segment Reporting Information [Line Items]
Net revenue	$ 6,165,769	$ 7,241,441	$ 16,187,174	$ 24,098,859
Percent of revenue	35.30%	37.60%	31.20%	48.80%
Owned and Operated Network
Segment Reporting Information [Line Items]
Net revenue	$ 11,319,318	$ 12,012,611	$ 35,677,274	$ 25,303,950
Percent of revenue	64.70%	62.40%	68.80%	51.20%