Accrued Expenses and Other Current Liabilities (Details) (USD $)	Jun. 30, 2014	Dec. 31, 2013
Payables and Accruals [Abstract]
Accrued marketing costs	$ 1,523,873	$ 1,198,152
Accrued expenses and other	395,675	519,859
Loss contingency	349,926	263,238
Deferred Arkansas grant, current portion	220,307	242,225
Accrued sales reserve	163,923	0
Accrued payroll and commission liabilities	1,693	85,782
Capital leases, current portion	40,571	51,205
Accrued taxes	20,436	25,765
Total	$ 2,716,404	$ 2,386,226