Deferred Revenue

3 Months Ended

Dec. 27, 2020

Revenue from Contract with Customer

Deferred Revenue

Our deferred revenue primarily consists of the prepaid royalty from Nestlé, for which we have continuing performance obligations to support the Global Coffee Alliance, our unredeemed stored value card liability and unredeemed loyalty points (“Stars”) associated with our loyalty program.

At December 27, 2020, the current and long-term deferred revenue related to the Nestlé was $180.3 million and $6.5 billion, respectively. During both quarters ended December 27, 2020 and December 29, 2019, we recognized $44.2 million of prepaid royalty revenue related to Nestlé.

Changes in our deferred revenue balance related to our stored value cards and loyalty program (in millions):

Quarter Ended December 27, 2020	Total
Stored value cards and loyalty program at September 27, 2020	$	1,280.5
Revenue deferred - card activations, card reloads and Stars earned	3,437.4
Revenue recognized - card and Stars redemptions and breakage	(2,980.2)
Other(1)	12.3
Stored value cards and loyalty program at December 27, 2020(2)	$	1,750.0
Quarter Ended December 29, 2019	Total
Stored value cards and loyalty program at September 29, 2019	$	1,113.7
Revenue deferred - card activations, card reloads and Stars earned	3,507.5
Revenue recognized - card and Stars redemptions and breakage	(3,061.9)
Other(1)	1.7
Stored value cards and loyalty program at December 29, 2019(2)	$	1,561.0

(1)“Other” primarily consists of changes in the stored value cards and loyalty program balances resulting from foreign currency translation.

(2)As of December 27, 2020 and December 29, 2019, approximately $1,623.7 million and $1,460.9 million of these amounts were current, respectively.