EX-99.1 2 dex991.htm PRESENTATION MATERIALS Presentation Materials
©
Copyright 2006 –
GSI Commerce proprietary & confidential
GSI Commerce
Fourth Quarter 2006
Exhibit 99.1


2
Safe Harbor Statement
All statements made in this presentation, other than statements of historical fact, are forward-
looking statements. The words “anticipate,”
“believe,”
“estimate,”
“expect,”
“intend,”
“may,”
“plan,”
“will,”
“would,”
“should,”
“guidance,”
“potential,”
“continue,”
“project,”
“forecast,”
“confident,”
“prospects,”
“schedule”
and similar expressions typically are used to identify forward-
looking statements.  Forward-looking statements are based on the then-current expectations,
beliefs,
assumptions,
estimates
and
forecasts
about
the
business
of
GSI
Commerce.
These
statements are not guarantees of future performance and involve risks, uncertainties and
assumptions which are difficult to predict.  Therefore, actual outcomes and results may differ
materially from what is expressed or implied by these forward-looking statements.  Factors which
may affect GSI Commerce’s business, financial condition and operating results include the effects
of changes in the economy, consumer spending, the financial markets and the industries in which
GSI Commerce and its partners operate, changes affecting the Internet and e-commerce, the ability
of GSI Commerce to develop and maintain relationships with strategic partners and suppliers and
the
timing
of
its
establishment,
extension
or
termination
of
its
relationships
with
strategic
partners,
the
ability
of
GSI
Commerce
to
timely
and
successfully
develop,
maintain
and
protect
its
technology, confidential and proprietary information, and product and service offerings, the ability
of GSI Commerce to execute operationally and attract and retain qualified personnel, the ability of
GSI
Commerce
to
successfully
integrate
its
acquisitions
of
other
businesses,
if
any,
the
performance of any acquired businesses and the impact of SFAS 123(R).  More information about
potential
factors
that
could
affect
GSI
Commerce
can
be
found
in
its
most
recent
Form
10-K,
Form
10-Q and other reports and statements filed by GSI Commerce with the SEC. GSI Commerce
expressly disclaims any intent or obligation to update these forward-looking statements.


3
Non-GAAP Financial Measures
This presentation contains the non-GAAP measures merchandise sales, adjusted EBITDA and
certain ratios that use those measures.  Merchandise sales represent the retail value of all sales
transactions,
inclusive
of
freight
charges
and
net
of
allowances
for
returns
and
discounts,
which
flow through the GSI Commerce platform, whether or not the company is the seller of the
merchandise or records the full amount of such sales on its financial statements.  GSI Commerce
uses merchandise sales as a metric for operating its business.  Variable costs such as fulfillment
and customer service labor expense, order processing costs such as credit card and bank
processing fees and organizational costs such as business management are related to the amount
of sales made through GSI Commerce’s platform, whether or not GSI Commerce records the
revenue from such sales.  GSI Commerce believes that investors will have a more thorough
understanding of its historical expenses and expense trends if they have visibility to GAAP net
revenue as well as the non-GAAP financial measure merchandise sales and the percentages that
such expenses bear to net revenues and merchandise sales.
GSI Commerce also uses adjusted EBITDA, which represents earnings (or losses) before interest
income/expense, loss on investment, income taxes, depreciation and amortization, cumulative
effect
of
change
in
accounting
principle
related
to
the
adoption
of
SFAS
123(R)
and
stock-based
compensation.  GSI Commerce uses adjusted EBITDA as a means to evaluate its performance
period to period without taking into account certain expenses, particularly stock-based
compensation expense, which historically has been materially impacted by fluctuations in the
price of GSI Commerce’s common stock both on a quarterly and annual basis, and is now
materially
impacted
by
the
adoption
of
SFAS
123(R),
and
does
not
consistently
reflect
GSI
Commerce’s results from its core business activities.
These financial measures should be considered in addition to, and not as a substitute for, or
superior
to,
other
measures
of
financial
performance
prepared
in
accordance
with
GAAP.
The
non-GAAP financial measures included in this presentation have been reconciled to the nearest
GAAP measures as required under Securities and Exchange Commission rules and can be found in
the appendices of this presentation.


4
Leading Platform for Outsourced e-Commerce
Approximately 60 major retailers &
brands, 11 merchandise categories
*
and an international offering
End-to-end e-commerce
platform
Technology
Logistics and customer care
Marketing services
Delivers customized solutions
to partners through platform
Marketing Services
Marketing Services
Target retail categories include apparel, accessories & footwear, appliances & tools, baby products, consumer electronics, cosmetics &
fragrances, home furnishings, jewelry, music & videos, personal care, sporting goods & apparel, toys & video games as reported in the
“US e-Commerce: Five-Year Forecast and Data Overview”
published by Forrester Research, Inc., Oct. 2006.


5
Large Addressable Domestic Market
2006 U.S. Online General
2006 U.S. Online General
Merchandise Market *
Merchandise Market *
$105 billion
$105 billion
*
GSI
Commerce
excludes
automobiles
and
parts,
food,
beverage,
grocery,
travel,
and
event
and
movie
tickets,
when
discussing
the
U.S.
online general merchandise market.  Source: “US e-Commerce: Five-Year Forecast and Data Overview,”
Forrester Research, Inc., Oct. 2006.
$ in billions
$ in billions
Baby Products
Baby Products
Apparel, Accessories & Footwear
Apparel, Accessories & Footwear
Consumer
Consumer
Electronics
Electronics
Music &
Music &
Video
Video
Personal
Personal
Care
Care
Jewelry
Jewelry
Cosmetics &
Cosmetics &
Frangrances
Frangrances
Toys & Video Games
Toys & Video Games
$13.8
$13.8
$5.9
$5.9
$1.6
$1.6
2006 Estimated
Target Categories
Worth $67.2 billion
2006 Estimated
Target Categories
Worth $67.2 billion
$9.8
$9.8
$10.2
$10.2
$0.8
$0.8
$4
$4
$8.2
$8.2
$1.3
$1.3
$5.8
$5.8
$5.8
$5.8
Appliances & Tools
Appliances & Tools
Home
Home
Furnishings
Furnishings
Sporting Goods & Apparel
Sporting Goods & Apparel


6
The U.S. Online General Merchandise Market *
The U.S. Online General Merchandise Market *
The U.S. Online General Merchandise Market *
$ in billions
$ in billions
$ in billions
Strong Growth Projected for e-Commerce
*
GSI
Commerce
excludes
automobiles
and
parts,
food,
beverage,
grocery,
travel,
and
event
and
movie
tickets,
when
discussing
the
U.S.
online general merchandise market.  Source: “US e-Commerce: Five-Year Forecast and Data Overview,”Forrester
Research, Inc., Oct. 2006.
$50
$100
$150
$200
$250
2011E
$211.3
$211.3
2010E
$190.2
$190.2
2009E
$168
$168
2008E
$146
$146
2007E
$124.5
$124.5
2006E
$104.9
$104.9


7
Compelling Reason for Prospects to Outsource
Online
business
is too large to
ignore, but
not large
enough to
justify the
investment
required to
achieve
in-house
competency
for multi-
channel
e-commerce.
Total estimated sales of retail categories* targeted by GSI Commerce
Estimated online sales of retail categories targeted by GSI Commerce
expressed as a % of total sales of the same categories
$ billions
$ billions
2006E
2007E
2008E
2009E
2010E
2011E
$1,004.2
$1,004.2
Target retail categories include apparel, accessories & footwear, appliances & tools, baby products, consumer electronics, cosmetics &
fragrances, home furnishings, jewelry, music & videos, personal care, sporting goods & apparel, toys & video games.  For GSI Commerce
partners, online sales generally average 3% to 4% of total sales. Source: “US e-Commerce: Five-Year Forecast and Data Overview,”
Forrester Research, Inc., Oct. 2006.
800
850
900
950
1,000
1,050
8.0%
8.0%
9.3%
9.3%
10.7%
10.7%
12.0%
12.0%
13.2%
13.2%
14.4%
14.4%
$967.8
$967.8
$933.2
$933.2
$900.3
$900.3
$868.9
$868.9
$838.3
$838.3


8
GSI Offers a Strong Value Proposition
A Complete Solution
Increased efficiency –
one vendor
Improved integration –
built to work together
360°
understanding of business
GSI Commerce is Invisible to Consumers
Uncompromised
Not in conflict with partner’s business
Scale & Operating Leverage with Enterprise Focus
Platform expertise
Premium quality components
Focus on Growth and Innovation
International platform
Marketing services
New/enhanced functionality (e.g., parametric search / alternative payments /
multivariate testing)
Win/Win Economics
Financial predictability and aligned interests through
long-term contracts


9
Platform Enables E-Commerce for Top Brands
1. Apparel, Accessories &
1. Apparel, Accessories &
Footwear
Footwear
2. Consumer Electronics
2. Consumer Electronics
6. Cosmetics & Fragrances
6. Cosmetics & Fragrances
7. Personal Care
7. Personal Care
5. Sporting Goods &
5. Sporting Goods &
Apparel
Apparel
8. Music & Video
8. Music & Video
3. Home Furnishings
3. Home Furnishings
4. Appliances & Tools
4. Appliances & Tools
9. Jewelry
9. Jewelry
10. Toys & Video Games
10. Toys & Video Games
11. Baby Products
11. Baby Products


10
Growth Strategy
Compounding
effect of
long-term
agreements
Yr. 5
Yr. 4
Yr. 3
Yr. 2
Yr. 1
Add new partners
Grow transaction revenues from each partner
Develop incremental revenue streams
from each partner
Marketing & design services
International
Multichannel
capabilities
Site enhancements


11
Competition
Web Platform
IBM, ATG, Microsoft, Amazon Services
Customer/Web Analytics /CRM
Siebel, E.piphany, Omniture,
WebSideStory, Coremetrics
Order Processing /Warehouse Mgmt.
/Merchandising Systems
SAP, JDA, Yantra, Manhattan Assoc.
Drop Ship
Commerce Hub, Vcommerce
Call Center
West, Convergys, PRC
Fulfillment & Logistics
DHL/Exel, UPS
Content
RR Donnelly
E-mail Management
Experian/CheetahMail,
DoubleClick/Performics,
Epsilon Interactive
Online Marketing
aQuantive, Digitas, ValueClick,
Grey Interactive, LinkShare
Fraud Management
CyberSource, Retail Decisions
Strategic Consulting
McKinsey & Co., Boston
Consulting Group, Accenture
System Integrator
Accenture, IBM, BearingPoint,
Sapient
Design
aQuantive/Razorfish, AKQA,
Blast Radius, Digitas


12
Growing Faster than the Industry
2001
2002
2003
2004
44%
44%
GSI Commerce Merchandise Sales **
GSI Commerce Merchandise Sales **
E-Commerce Sales
Total Retail Sales
Total Retail Sales
Percent Growth Y/Y *
Percent Growth Y/Y *
* E-commerce Sales and Total Retail Sales Source: Census Bureau, U.S. Department of Commerce.  ** For a reconciliation of non-GAAP
financial
measures,
see
Appendices
A
thru
B-1
and/or
see
our
results
for
fiscal
years
2001
-
2005
at
www.gsicommerce.com/news/news.jsp.
Prior
to
2002,
GSI
Commerce
did
not
use
merchandise
sales,
so
total
net
total
revenue
is
used
in
this presentation for fiscal year 2001.
2005
24.6%
24.6%
7.7%
7.7%
68.0%
68.0%
24.3%
24.3%
7.1%
7.1%
58.2%
58.2%
24.7%
24.7%
4.2%
4.2%
81.4%
81.4%
31.0%
31.0%
2.3%
2.3%
3.0%
3.0%
26.1%
26.1%
135.2%
135.2%
50%
100%
150%


13
Category & Geographic Expansion Partner Growth
10
10
20
20
1999
4
4
1
1
2000
3
3
7
7
1
1
2001
6
6
13
13
2002
10
10
23
23
2003
8
8
31
31
2004
8
8
39
39
2005
10
10
49
49
Total partners
Total partners
Current partners that launched or will launch
Current partners that launched or will launch
with GSI Commerce during that year
with GSI Commerce during that year
2006
59
59
6
6
30
30
40
40
50
50
60
60
4
4
International partners
International partners
1
1
4
4
6
6
7
7
9
9
11
11
Number of Categories
Number of Categories
GSI Commerce participates in 11 retail categories as defined by Forrester Research: apparel, accessories & footwear, appliances & tools,
baby products, consumer electronics, cosmetics & fragrances, home furnishings, jewelry, music & videos, personal care, sporting goods &
apparel, toys & video games.


14
Net Revenues –
Trailing Four Quarters
Net Revenue
$ in millions
3Q
00
3Q
01
3Q
02
3Q
03
3Q
04
4Q
99
4Q
00
4Q
01
4Q
02
4Q
03
4Q
04
2Q
00
2Q
01
2Q
02
2Q
03
2Q
04
2Q
05
1Q
00
1Q
01
1Q
02
1Q
03
1Q
04
1Q
05
3Q
05
4Q
05
1Q
06
2Q
06
$100
$100
$600
$200
$300
$400
$500
3Q
06


15
Business Models Provide Balanced Gross Profit
Contribution
Owned
Owned
Inventory
Inventory
Non-Owned
Inventory
100%
100%
2005
2005
Merchandise Sales
Merchandise Sales
0%
0%
$682.0
$682.0
48%
$326.6
48%
$326.6
2005
2005
Gross Profit
Gross Profit
$176.6
$176.6
48%
$85
48%
$85
52%
$91.6
52%
$91.6
2005
2005
Net Revenue
Net Revenue
$440.4
$440.4
81%
$355.4
81%
$355.4
$ in millions
$ in millions
19%
$85
19%
$85
52%
$355.4
52%
$355.4
For a reconciliation of non-GAAP financial measures, see Appendices A thru B-1 and/or see our results for fiscal years
2001 -
2005  at www.gsicommerce.com/news/news.jsp
.


16
$28.4 M
$28.4 M
$20.7 M
$20.7 M
$23.2 M
$23.2 M
Adjusted
Adjusted
EBITDA
EBITDA
G&A and
G&A and
Other
Other
Gross
Gross
Profit
Profit
$176.6 M
$176.6 M
$104.3 M
$104.3 M
Sales &
Sales &
Marketing
Marketing
Product
Product
Develop.
Develop.
2005 Expense Breakdown
-
-
Fulfillment
Fulfillment
-
-
Credit card proc.
Credit card proc.
-
-
Customer care
Customer care
-
-
Revenue share
Revenue share
-
-
Business mgmt.
Business mgmt.
-
-
Marketing services
Marketing services
-
-
Technology
Technology
-
-
HR
HR
-
-
Legal
Legal
-
-
Finance
Finance
-
-
Business develop.
Business develop.
-
-
Minority interest
Minority interest
-
-
Other
Other
For a reconciliation of non-GAAP financial measures, see Appendices A thru B-1 and/or see our results for fiscal years
2001 -
2005  at www.gsicommerce.com/news/news.jsp
.


17
Multiple Drivers of Margin Expansion
Gross
Gross
Margin
Margin
Sales &
Sales &
Marketing
Marketing
Product
Product
Development
Development
G&A and
G&A and
Other
Other
Gross Profit
Gross Profit
35.2%
35.2%
40.1%
40.1%
Sales & Marketing
Sales & Marketing
31.6%
31.6%
23.7%
23.7%
Product Develop.
Product Develop.
8.4%
8.4%
6.5%
6.5%
G&A and Other
G&A and Other
9.9%
9.9%
5.2%
5.2%
2001
2005
As a % of
As a % of
net revenues
net revenues
790 bp
790 bp
190 bp
190 bp
470 bp
470 bp
490 bp
490 bp
+1,940 basis points
+1,940 basis points


18
Cash *
Cash *
$156.7
$156.7
$112.2
$112.2
$103.5
$103.5
Inventory
Inventory
$34.6
$34.6
$34.0
$34.0
$43.3
$43.3
Net Fixed Assets
Net Fixed Assets
$87.9
$87.9
$86.0
$86.0
$96.7
$96.7
Total Assets
Total Assets
$332.6
$332.6
$276.2    
$276.2    
$308.4
$308.4
Debt
Debt
$71.2
$71.2
$71.4
$71.4
$70.8
$70.8
A/P & Accrued
A/P & Accrued
$101.7
$101.7
$57.3
$57.3
$74.7
$74.7
Total Liabilities
Total Liabilities
$179.5
$179.5
$135.0
$135.0
$157.7
$157.7
Equity
Equity
$153.2
$153.2
$141.1
$141.1
$150.7
$150.7
* Cash and cash equivalents and marketable securities.
Strong Balance Sheet
($ millions)
($ millions)
Dec. 31, 2005
Oct. 1, 2005
Sept. 30, 2006


19
Appendix A
GSI COMMERCE, INC. AND SUBSIDIARIES
ADJUSTED EBITDA AND RECONCILIATION TO GAAP RESULTS
(In thousands)
(Unaudited)
January 1,
December 31,
2005
2005
Adjusted EBITDA:
Net gain (loss) excluding interest income and expense,
income taxes and charges for stock-based compensation
and depreciation and amortization
13,559
$              
20,736
$              
Reconciliation of Adjusted EBITDA to GAAP results:
Adjusted EBITDA
13,559
$              
20,736
$              
Interest expense
538
2,220
Interest income
(1,162)
(2,944)
Income taxes
-
321
Stock-based compensation
3,576
3,805
Depreciation and amortization
10,944
14,635
Net income (loss)
(337)
$                  
2,699
$                
Twelve Months Ended


20
January 3,
January 1,
2004
2005
Merchandise sales
(1)
-
(a non-GAAP financial measure):
Category:    
Sporting goods
128,489
$           
200,394
$           
Other
(2)
153,537
274,586
Total merchandise sales
(1)
-
(a non-GAAP
financial measure)
282,026
$           
474,980
$           
Net revenues -
(GAAP basis):
Net revenues from product sales:
Category:    
Sporting goods
128,360
$           
164,530
$           
Other
(2)
88,150
110,458
Total net revenues from product sales
216,510
274,988
Service fee revenues
25,409
60,116
Total net revenues -
(GAAP basis)
241,919
$           
335,104
$           
GSI COMMERCE, INC. AND SUBSIDIARIES
MERCHANDISE SALES
(1)
AND RECONCILIATION TO GAAP RESULTS
(Dollars in thousands)
(Unaudited)
Appendix B
December 28,
2002
96,669
$           
81,631
178,300
$           
96,669
$           
58,150
154,819
17,819
172,638
$           
Fiscal Year 2004
Fiscal Year 2003
Fiscal Year 2002
Year Ended
December 31,
2005
261,568
$           
420,429
681,997
$           
212,932
$           
142,442
355,374
85,018
440,392
$           
Fiscal Year 2005


21
Appendix B . . . continued
January 3,
January 1,
2004
2005
Year Ended
GSI COMMERCE, INC. AND SUBSIDIARIES
MERCHANDISE SALES
(1)
AND RECONCILIATION TO GAAP RESULTS
(Dollars in thousands)
(Unaudited)
Reconciliation of merchandise sales
(1)
to net revenues:
Merchandise sales
(1)
-
(a non-GAAP financial measure):
Category:    
Sporting goods
128,489
$           
200,394
$           
Other
(2)
153,537
274,586
Total merchandise sales
(1)
-
(a non-GAAP
financial measure)
282,026
474,980
Less:
Sales by partners
(3)
:
Category:    
Sporting goods
(129)
(35,864)
Other
(65,387)
(164,128)
Total sales by partners
(3)
(65,516)
(199,992)
Add:
Service fee revenues
25,409
60,116
Net
revenues
-
(GAAP
basis)
241,919
$           
335,104
$           
(1)  Merchandise
sales
represents
the
retail
value
of
all
sales
transactions,
inclusive
of
freight
charges
and
net
of
allowances
for
returns
and
discounts,
which
flow
through
the
GSI
Commerce
platform,
whether
or
not
GSI
Commerce
is
the
seller
of
the
merchandise
or
records
the
full
amount
of
such
sales
on its financial statements.
(2)   The "Other" categories of both merchandise sales and net revenues from product sales include $1,034 and $10 for the year
ended
January
3,
2004
and
January
1,
2005,
respectively,
related
to
Ashford.com.
(3)   Represents the retail value of all product sales through the GSI Commerce platform where the inventory is owned by the partner and the partner is the
seller
of
the
merchandise.
GSI
Commerce
records
service
fee
revenues
on
these
sales.
December 28,
2002
96,669
$           
81,631
178,300
--
(23,481)
(23,481)
17,819
172,638
$           
Fiscal Year 2004
Fiscal Year 2003
Fiscal Year 2002
December 31,
2005
Fiscal Year 2005
261,568
$           
420,429
681,997
(48,636)
(277,987)
(326,623)
85,018
440,392
$