FOR IMMEDIATE RELEASE                                                                                                           EXHIBIT 99.1

Media Contact: Gabby Nelson (763) 551-7460 gabby.nelson@selectcomfort.com Investor Relations Contact: Jim Raabe (763) 551-7498 investorrelations@selectcomfort.com

SELECT COMFORT CORPORATION TO ANNOUNCE

FOURTH QUARTER RESULTS

MINNEAPOLIS–(March 16, 2009) – Select Comfort Corporation (NASDAQ: SCSS), the nation’s leading bed retailerand creator of the SLEEP NUMBER® bed, will report results for the fiscal fourth quarter ended January 3, 2009, after close of the regular trading session Thursday, March 19, 2009. Management will host its regularly scheduled conference call to discuss the company’s results at 5 p.m. Eastern Time (4 p.m. Central; 2 p.m. Pacific) that day. To listen to the call, please dial (888) 972-6711 (international participants dial (210) 234-0123) and reference the passcode “Sleep.” To access the Webcast, please visit the investor relations area of the Select Comfort Web site.

A replay will remain available until midnight Central Time, March 27, 2009, by dialing (402) 998-0960. The Webcast replay will remain available in the investor relations area of the company’s Web site for approximately 60 days.

About Select Comfort Corporation

Founded more than 20 years ago, Select Comfort Corporation is the nation’s leading bed retailer(1). Based in Minneapolis, the company designs, manufactures, markets and supports a line of adjustable-firmness mattresses featuring air-chamber technology, branded the Sleep Number® bed, as well as foundations and sleep accessories. SELECT COMFORT® products are sold through its approximately 450 company-owned stores located across the United States; select bedding retailers; direct marketing operations; and online at www.sleepnumber.com.

(1) Top 25 Bedding Retailers, Furniture/Today, August 2008.

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