Summary of Significant Accounting Policies (Details Narrative) (USD $)	0 Months Ended			12 Months Ended		84 Months Ended						0 Months Ended		12 Months Ended			12 Months Ended			12 Months Ended
	Sep. 20, 2012	May 30, 2012	Apr. 06, 2012	Oct. 31, 2012	Oct. 31, 2011	Oct. 31, 2012	Nov. 09, 2012	Jul. 31, 2012	May 16, 2012	Jan. 12, 2012	Nov. 10, 2010	May 17, 2012 Consultant 1 [Member]	May 17, 2012 Consultant 2 [Member]	Oct. 31, 2012 Minimum [Member]	Sep. 14, 2012 Minimum [Member]	Jan. 12, 2012 Minimum [Member]	Oct. 31, 2012 Maximum [Member]	Sep. 14, 2012 Maximum [Member]	Jan. 12, 2012 Maximum [Member]	Oct. 31, 2012 Computer Equipment [Member]	Oct. 31, 2012 Leasehold Improvements [Member]
Finished goods				$ 75,788	$ 75,788	$ 75,788
Property, plant and equipment, useful life				3 years										3 years			5 years			3 years	5 years
Amortization of computer equipment				14,000
Advertising expense				25,357
Estimated penalties and interest on late filings and payments				27,029		27,029
Unpaid taxes, penalties and interest	58,858
State of income tax authority filed amount including penalty and interest							8,207
Amount due to former consultant				112,000		112,000
Percentage of amount due for accounts payable to non-affiliates				61.00%		61.00%
Payments of agreement amount												30,000	75,000
Accrued fees for services												62,855	298,748
Gain on extinguishment of debt		223,748		(288,192)		(288,192)
Payment made full on settlement amounts		34,068
Senior secure convertible debentures									2,000,000
Percentage of senior secured convertible debentures									7.00%	6.00%	10.00%
Conversion rate								$ 0.0035	$ 0.003					$ 0.0011	$ 0.0004	$ 0.0011	$ 0.0035	$ 0.0039	$ 0.0016
Purchase and sale of debenture			1,000,000
Anti-dilution liability				65,401		65,401
Non-cash compensation for stock options and warrants					$ 29	$ 631,923
Antidilutive common stock equivalents shares excluded from computation of earnings or loss per share					8,000,000															76,133,333