-----BEGIN PRIVACY-ENHANCED MESSAGE----- Proc-Type: 2001,MIC-CLEAR Originator-Name: webmaster@www.sec.gov Originator-Key-Asymmetric: MFgwCgYEVQgBAQICAf8DSgAwRwJAW2sNKK9AVtBzYZmr6aGjlWyK3XmZv3dTINen TWSM7vrzLADbmYQaionwg5sDW3P6oaM5D3tdezXMm7z1T+B+twIDAQAB MIC-Info: RSA-MD5,RSA, HwmAvwG63V35gcc3ZDBT+8yy/1YafePNY4MsWijuxNnv88YhJq3ocbQt32l7aRH3 QkyrrsSCVgr6onYGu9gIQg== 0000807882-99-000003.txt : 19990405 0000807882-99-000003.hdr.sgml : 19990405 ACCESSION NUMBER: 0000807882-99-000003 CONFORMED SUBMISSION TYPE: 8-K PUBLIC DOCUMENT COUNT: 1 CONFORMED PERIOD OF REPORT: 19990401 ITEM INFORMATION: FILED AS OF DATE: 19990402 FILER: COMPANY DATA: COMPANY CONFORMED NAME: FOODMAKER INC /DE/ CENTRAL INDEX KEY: 0000807882 STANDARD INDUSTRIAL CLASSIFICATION: RETAIL-EATING PLACES [5812] IRS NUMBER: 952698708 STATE OF INCORPORATION: DE FISCAL YEAR END: 0929 FILING VALUES: FORM TYPE: 8-K SEC ACT: SEC FILE NUMBER: 001-09390 FILM NUMBER: 99586230 BUSINESS ADDRESS: STREET 1: 9330 BALBOA AVE CITY: SAN DIEGO STATE: CA ZIP: 92123-1516 BUSINESS PHONE: 6195712121 MAIL ADDRESS: STREET 1: PO BOX 783 CITY: SAN DIEGO STATE: CA ZIP: 92112-4126 8-K 1 FUND MANAGER COMMUNICATION SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 Date of Report (Date of earliest event reported) April 1, 1999 ------------- FOODMAKER, INC. (Exact name of registrant as specified in its charter) DELAWARE 1-9390 95-2698708 - --------------------------------------------------------------------- (State of Incorporation)(Commission File Number) (IRS Employer Identification No.) 9330 BALBOA AVENUE, SAN DIEGO, CALIFORNIA 92123 - --------------------------------------------------------------------- (Address of principal executive offices) (Zip code) Registrant's telephone number, including area code (619) 571-2121 -------------- ITEM 5. OTHER EVENTS The following is a transcript of a video that is being sent concurrently to approximately 330 fund managers advising them of certain information about the company. Video Audio - ------------------------- --------------------------------------- Disclaimer - ---------- This video contains forward looking statements that are subject to risks and uncertainties that could cause actual results to differ materially. Risk factors relating to such statements are described in the company's 10-K report on file with the SEC. JIB Commercial Clip ------------------- Jack commercial (JACK)- "Hello, I'm Jack, Founder of Jack in the Box." Narration --------- Graphic - Foodmaker, Inc. Foodmaker Incorporated is the operator and franchiser of Jack In The Box, one of the nation's leading hamburger fast- food chains. Foodmaker is a small-cap stock traded on the New York Stock Shots of restaurant Exchange. Currently in 11 states, exteriors, some Foodmaker has 33,000 employees serving interiors half a billion people every year. It's well-established and well-known in the West. And now - it's poised for growth. Nugent ------ Nugent on camera We have now experienced 16 consecutive Graphic - Robert Nugent quarters where our sales are higher President & CEO than the previous year, same quarter. I think that's a testimony to all of the initiatives that we have in place Guest shots that are aimed directly at satisfying our guests. Duddles ------- Historical shots Jack In The Box is almost 50 years old so we're not an upstart, we're not Duddles on camera something new. It's a proven Graphic - Chuck Duddles restaurant chain, good track record CFO and we think we have the ability to develop additional restaurants across the country. Our goal someday is to be a national chain. Video Audio - ------------------------- --------------------------------------- Narration 2 ----------- Graphic - In addition to 16 consecutive quarters - - Sales increases for of per store average sales increases, 16 consecutive quarters Foodmaker has just completed two - - 2 consecutive years of consecutive years of record earnings, record earnings with Fiscal 98 earnings up 29%, - - Earnings up 29%, excluding unusual items. fiscal 98 Nugent ------ Nugent on camera We're about 75% company owned and operated. Our competition is probably 75-80% franchise owned and operated. And, anytime you're pushing an Graphic - 75 percent initiative out that either has capital company owned dollars involved or a change in the way you're going to do business, you have to take it to the franchise community and get them on board. Narration 3 ----------- Employees servings guests The advantage Foodmaker has is controlling a quality experience for the customer, no matter which restaurant they visit, is a lot easier. Employees at work Of course the economic advantage is, all profits from company owned restaurants return to Foodmaker. Cash register Growth plans are focused domestically, offering little risk from the impact of global markets. 110 new company Counter shots units are planned for fiscal 1999. Duddles ------- Duddles on camera We have what we call controlled growth. We've seen chains in the past try to grow too fast and get in trouble, we're trying to make sure that we do everything right as we grow. Narration 4 ----------- Shots inside corporate And that means managing the marketing and architec- infrastructure and maintaining quality ture departments during growth. Recent expansion into the Portland, Oregon market has exceeded expectations. Video Audio - ------------------------- --------------------------------------- As we've grown, we've continued to be innovative and progressive in our approach to our target audience - the Young man eating young, adult male. Though we're not a national brand yet, we're among the top chains in those markets where we Signs - McDonalds, Wendys compete. Yes, the market IS tight. But Burger King we've proven we can successfully build a preference for our brand and our food. Nugent ------ Nugent on camera We're in a mature industry and it's our philosophy here that the way that you succeed in that kind of an environment is the fundamentals. If Graphic - Good food, good you can deliver good food and good service service, that's what it's all about. Narration 5 ----------- Core products shots Our food IS good. The menu is led by Graphic per product our core products - the Jumbo Jack, - - Jumbo Jack Jack's Spicy Chicken Sandwich, and the - - Jack's Spicy Chicken Sourdough Jack sandwich, names our - - Sourdough Jack customers remember. Narration 6 ----------- Shots of menu board We're different from many chains in that we target young adults, and we have more menu variety - everything Various food products from burgers and fries to tacos. We listen to our customers and actively solicit their comments. And year Guest Service sign after year our guest service hotline is voted the industry's best. Phone operator Employees are trained to "Treat Guests The Way They Want To Be Treated." Employees smiling at It's a simple philosophy that's guests working. Nugent ------ We have put together a team of people Employees working - that I believe are A-Plus and second inside corporate and to none. I would put our team up in restaurant against anybody in this business. Narration 7-8 ------------- Marketing department shot Great teamwork means new and innovative ideas, and the energy and enthusiasm to roll initiatives out quickly. Video Audio - ------------------------- --------------------------------------- Narration 9 ----------- ATO shots ATO is our newest initiative to date. ATO means Assemble To Order, meaning Assembling burgers each sandwich is assembled only AFTER the customer orders it, not before. Our food never sits under a heat lamp Pulling burgers from or in a holding bin. The result is, pass-thru ATO is bringing more customers into our restaurants. Narration 10 ------------ Menu board We also introduced new menu boards and an order confirmation system. By OCS system showcasing combo meals featuring our core products, we're selling more Combo meal menu board food. Our commitment to quality is very shots real. It is perhaps best exemplified by our renowned food safety program, Food safety article led by Dr. David Theno. Theno ----- Theno on camera We do extensive microbial testing of Graphic - Dave Theno, our meat. That, in turn, is protected Ph.D. by temperature monitoring and control VP Food Safety, R&D devices in transportation and distribution. Narration 11 ------------ Food article Foodmaker has among the most Graphic - USDA, Food & comprehensive food safety systems in Drug Administration the world today, recognized by the U.S. Department of Agriculture and the Food and Drug Administration. Research shows consumers care about food safety. It's one of the reasons they Guests eat food return to Jack in the Box. Another is their loyalty to our fictional founder - a clown called Jack. JIB Commercial Montage ---------------------- Montage of Jack (Various visuals of Jack) commercials Narration 12 ------------ Our advertising campaign has been internationally recognized for it's humor, creativity and, well, irreverence. Video Audio - ------------------------- --------------------------------------- JIB Commercial Clip ------------------- Jack yearbook commercial (Jack)- "My high school years were pretty typical." (audio fades) Narration 13 ------------ Award statues spin The campaign has garnered countless awards and created an avid following, particularly among our target audience. Customers can actually repeat commercials word for word. Guest 1 ------- Guest on camera First the antenna balls were at a union meeting. JIB Commercial Clip ------------------- Antenna ball meeting (Antenna Ball)- "I want to welcome the commercial new guys to Region 29." (audio fades) Guest 1 ------- And there's also a human being there and he leans down to the podium. JIB Commercial Clip ------------------- (Man in Region 29 commercial)- "Okay, just a reminder from Jack.(audio fades) Guest 1 ------- So I thought that was pretty funny. Guest 2 ------- Guest on camera I remember the dog comes up to him and he's like, "Yo, quiero Taco Bell." JIB Commercial Clip ------------------- Antenna ball/dog (Dog)- "Yo quiero Taco Bell." commercial Guest 2 ------- The antenna ball looks down and he's like." JIB Commercial Clip ------------------- (Antenna Ball)- `Yeah so." Video Audio - ------------------------- --------------------------------------- Guest 2 ------- Guest on camera You're a dog, you'll eat anything. He's the man. Jack for President, you know. Narration 14 ------------ Jack for President bumper We DID have a Jack for President stickers and button campaign. In fact, Jack WON the 1996 Presidential race among Internet Jack toys voters. Our Jack toys sell by the millions. The antenna balls are so Antenna balls popular, it's difficult to keep them in stock. We've sold over 4 million. Article - about sales of antenna balls Duddles ------- Article - about success Ever since we started the Jack of Jack campaign campaign we've had increases in our average per store restaurant sales. Nugent ------ Nugent on camera And he's very, very effective. Plus he's a pretty tough boss. Narration 15 ------------ Staff shots, inside Jack's attitude actually permeates the corporate corporate culture, with staff and consultants encouraged to use humor Annual report cover and creativity. A good example is this year's annual report, where Jack Annual report inside is brought to life in a comic book. pages Nugent ------ Nugent on camera My job here is to create an environment where people can be creative. It is truly the way that we Article: Back in the run the day to day business here. Black Duddles ------- Duddles on camera Financially we're set up for growth. We've restructured the balance sheet in the last year, we've reduced our interest costs by over 10 million. Our goal is to increase earnings per share by somewhere between 15 and 20% per year. We also have the infrastructure Architectural plans to do that. We have the people, we JIB stores under have the systems to open new construction restaurants. Staff sitting at computers Video Audio - ------------------------- --------------------------------------- Nugent ------ Nugent on camera We're already thinking of the next set of initiatives that we're going to develop and implement. You cannot afford to get complacent and we're not going to wait and be reactive, we're going to be proactive. Antenna Ball Close ------------------ Jack antenna ball talks Hey, thanks for watching. If you want from inside JIB "Thank more information you can contact my You" exit sign boss at www.foodmaker.com. Graphic- Foodmaker, Inc. Graphic- www.foodmaker.com Copyright --------- Graphic- copyright Foodmaker, Inc., March 10, 1999 SIGNATURES Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized. By: DARWIN J. WEEKS --------------- Darwin J. Weeks Vice President, Controller and Chief Accounting Officer Date: April 1, 1999 -----END PRIVACY-ENHANCED MESSAGE-----