<ARTICLE>                     5
<LEGEND>
      THE SCHEDULE  CONTAINS SUMMARY  FINANCIAL  INFORMATION  EXTRACTED FROM THE
      BALANCE  SHEET AND INCOME  STATEMENT  AND IS  QUALIFIED IN ITS ENTIRETY BY
      REFERENCE TO SUCH FINANCIAL STATEMENTS.

<CIK>                         0000805370
<NAME>                        dick clark productions
<MULTIPLIER>                                    1,000

                             
<PERIOD-TYPE>                   3-MOS
<FISCAL-YEAR-END>                              JUN-30-2001
<PERIOD-END>                                   SEP-30-2000
<CASH>                                               7,677
<SECURITIES>                                        49,237
<RECEIVABLES>                                        3,119
<ALLOWANCES>                                             0
<INVENTORY>                                          8,442
<CURRENT-ASSETS>                                    60,033
<PP&E>                                              22,781
<DEPRECIATION>                                      11,889
<TOTAL-ASSETS>                                      83,412
<CURRENT-LIABILITIES>                                8,699
<BONDS>                                                  0
<COMMON>                                            30,139
<PREFERRED-MANDATORY>                                    0
<PREFERRED>                                              0
<OTHER-SE>                                          42,240
<TOTAL-LIABILITY-AND-EQUITY>                        83,412
<SALES>                                             10,449
<TOTAL-REVENUES>                                    10,449
<CGS>                                                9,625
<TOTAL-COSTS>                                        9,625
<OTHER-EXPENSES>                                     1,471
<LOSS-PROVISION>                                        0
<INTEREST-EXPENSE>                                    (906)
<INCOME-PRETAX>                                        259
<INCOME-TAX>                                            89
<INCOME-CONTINUING>                                    170
<DISCONTINUED>                                           0
<EXTRAORDINARY>                                          0
<CHANGES>                                                0
<NET-INCOME>                                           170
<EPS-BASIC>                                           0.02
<EPS-DILUTED>                                         0.02