3. Stock Options (Details)	3 Months Ended	9 Months Ended
	Sep. 30, 2013	Sep. 30, 2013	Sep. 30, 2012
Risk free interest rate	1.36%
Dividend yield	0.00%	0.00%	0.00%
Expected term	5 years	5 years
Expected volatility	57.30%
Minimum [Member]
Risk free interest rate		0.70%	0.75%
Expected term			5 years
Expected volatility		57.30%	62.80%
Maximum [Member]
Risk free interest rate		1.36%	2.31%
Expected term			10 years
Expected volatility		62.80%	67.90%