Business Segments and Enterprise-Wide Disclosures

12 Months Ended

Mar. 31, 2015

Segment Reporting, Measurement Disclosures [Abstract]

Business Segments And Enterprise-Wide Disclosures

Business Segments and Enterprise-Wide Disclosures

Previously, we had two operating divisions within our corporate structure and we reported certain financial information by individual segment under this structure. Those two operating divisions were our Advanced Media and Information (“AMI”) operating division, which included our media measurement services and our Home Entertainment operating division, which included our distribution services as well as services that measure, aggregate and report consumer rental activity on packaged media products from traditional “brick-and-mortar,” online and kiosk retailers.

During the fourth quarter of Fiscal 2014, we initiated our plan to sell our PPT^® business, which had been a longstanding legacy business of Rentrak, and a significant component of the Home Entertainment operating division. Our PPT^® business had been in a state of decline due to the decline of physical DVD rentals from retail stores. The strategic decision to sell PPT^® enables us to focus more fully on the growth of our media measurement and advanced consumer targeting business. Accordingly, we have restated our financial results and the PPT^® business is reported as discontinued operations for all periods presented. The sale of PPT^® was completed as of January 31, 2015. See additional information in Note 18 of Notes to Consolidated Financial Statements.

As a result of our sale of the PPT^® business, we operate in a single business segment encompassing our media measurement and advanced consumer targeting services which are primarily delivered through scalable, Software as a Service (“SaaS”) tools within our Essentials^® product lines. These syndicated big data services, offered primarily on a recurring subscription basis, provide consumer viewership information integrated with information from consumer segmentation and purchase behavior databases. We provide movie studios, television networks and stations, cable, satellite and telecommunications company (“telco”) operators, advertisers and advertising agencies unique insights into consumer viewing and purchasing patterns through our comprehensive and expansive information on local, national, Video on Demand (“VOD”) and “Over the Top” television performance and worldwide box office results.

Revenue by Product Line

Revenue by product line (dollars in thousands):

	Year Ended March 31,
	2015		% of revenues		2014		% of revenues		2013		% of revenues
TV Everywhere™	$	55,046	53.5	%	$	31,316	41.4	%	$	17,599	30.9	%
Movies Everywhere™	29,542		28.7		26,493		35.0		23,949		42.0
OnDemand Everywhere®	14,265		13.8		12,841		17.0		11,498		20.1
Other services(1)	4,069		4.0		4,950		6.6		3,987		7.0
	$	102,922	100.0	%	$	75,600	100.0	%	$	57,033	100.0	%

⁽¹⁾ Other services includes the company’s Studio Revenue Share Essentials^™ (SRSE) and Home Entertainment Essentials^™ information businesses.

Geographic Revenue and Long-Lived Assets

Most of our revenue is generated within the United States. We also generate revenue in Argentina, Australia, Austria, Brazil, Chile, France, Germany, India, Ireland, Japan, Mexico, the Netherlands, New Zealand, Russia, Spain, South Korea, Taiwan and the United Kingdom. Cumulative revenue from these foreign locations accounted for 8.0%, 10.7% and 12.7% of total revenue in Fiscal 2015, 2014 and 2013, respectively.

Geographic revenue was as follows (dollars in thousands):

	Year Ended March 31,
	2015		2014		2013
United States	$	94,726	$	67,498	$	49,783
All other countries	8,196		8,102		7,250
	$	102,922	$	75,600	$	57,033

Our long-lived assets are located primarily within the United States. We also have long-lived assets in Argentina, Australia, China, France, Germany, Mexico, Spain, and the United Kingdom as follows (dollars in thousands):

	March 31,
	2015		2014		2013
United States	$	171,034	$	32,094	$	25,535
All other countries	4,275		5,555		5,762
	$	175,309	$	37,649	$	31,297

No country other than the United States has long-lived assets that exceed 10% of the total.

No customer accounted for 10% or more of our total revenue in Fiscal 2015, 2014 or 2013, nor did any customer account for 10% or more of our accounts receivable balance at March 31, 2015 or 2014. We do not have any off‑balance sheet credit exposure related to our customers.