Acquisition of iTVX, Inc. ("iTVX") (Details) (USD $)	9 Months Ended						3 Months Ended	9 Months Ended		9 Months Ended				3 Months Ended	9 Months Ended
	Dec. 31, 2013	Mar. 31, 2013	Mar. 31, 2012	Dec. 31, 2013 AMI [Member]	Mar. 31, 2013 AMI [Member]	Mar. 31, 2012 AMI [Member]	Dec. 31, 2013 iTVX, Inc. AMI [Member]	Dec. 31, 2013 iTVX, Inc. AMI [Member]	Aug. 16, 2013 iTVX, Inc. AMI [Member]	Dec. 31, 2013 iTVX, Inc. AMI [Member] Minimum [Member]	Dec. 31, 2013 iTVX, Inc. AMI [Member] Maximum [Member]	Dec. 31, 2013 iTVX, Inc. AMI [Member] Fair Value, Inputs, Level 3 [Member]	Aug. 16, 2013 iTVX, Inc. AMI [Member] Fair Value, Inputs, Level 3 [Member]	Dec. 31, 2013 iTVX, Inc. AMI [Member] Fair Value, Inputs, Level 3 [Member] Selling, General and Administrative Expenses [Member]	Dec. 31, 2013 iTVX, Inc. AMI [Member] Fair Value, Inputs, Level 3 [Member] Selling, General and Administrative Expenses [Member]
Business Acquisition [Line Items]
Effective date of acquisition								Aug. 16, 2013
Name of acquired entity								iTVX
Description of acquired entity								a provider of branded entertainment analytics, insight and research
Total purchase price as of acquisition date								$ 2,800,000
Initial consideration transfered								800,000
Cash paid for acquisition								383,000
Common stock used to pay for acquisition								375,000
Contingent consideration earnout period in years								2 years
Undiscounted amount of contingent consideration, range of outcomes, low												500,000
Undiscounted amount of contingent consideration, range of outcomes, high												7,000,000
Contingent consideration liability												3,100,000	2,000,000
Contingent consideration percentage of payment paid in cash								25.00%
Contingent consideration percentage of payment paid in stock								75.00%
Fair value remeasurement of contingent consideration liability														300,000	1,100,000
Contingent consideration fixed stock price								$ 21.795
Intangible assets acquired									900,000
Acquired intangible assets, useful life										1 year	6 years
Goodwill acquired	7,024,000	4,998,000	5,101,000	6,493,000	4,467,000	4,570,000			1,900,000
Net tangible assets acquired									300,000
Deferred tax liabilities acquired									300,000
Reduction in tax valuation allowance, tax benefit recorded	(300,000)
Revenue recognized since acquisition date							300,000	400,000
Net losses since acquisition date							300,000	500,000
Acquisition costs							23,000	204,000
Amortization of intangibles							$ 44,000	$ 69,000