ADDITIONAL INFORMATION REGARDING PROFIT AND LOSS ITEMS

12 Months Ended

Dec. 31, 2022

Additional Information Regarding Profit And Loss Items

ADDITIONAL INFORMATION REGARDING PROFIT AND LOSS ITEMS

NOTE 14: ADDITIONAL INFORMATION REGARDING PROFIT AND LOSS ITEMS

Composition:

A. Traffic-acquisition and related costs:

	For the year ended December 31,
	2022		2021
Social network ads	$	43,491	$	8,213
Native ads		20,372		6,633
Search ads		18,319		22,407
Other related costs		829		169
	$	83,011	$	37,422

B. Research and development expenses:

	For the year ended December 31,
	2022		2021
Salaries and related expenses	$	2,162	$	1,708
Professional services and subcontractors		737		499
Share-based compensation		55		(40	)
Other		301		202
	$	3,255	$	2,369

C. Selling and marketing expenses:

	For the year ended December 31,
	2022		2021
Salaries and related expenses	$	1,864	$	880
Advertising and marketing expenses		259		347
Share-based compensation		18		(6	)
Other		338		124
	$	2,479	$	1,345

VIEWBIX INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

U.S. dollars in thousands (except share data)

NOTE 14: ADDITIONAL INFORMATION REGARDING PROFIT AND LOSS ITEMS (Cont.)

D. General and administrative expenses:

	For the year ended December 31,
	2022			2021
Salaries and related expenses	$	1,099		$	796
Professional services		904			488
Share-based compensation		(2	)		3
Other		156			97
	$	2,157		$	1,384

E. Financial income, net:

Financial income:

	For the year ended December 31,
	2022		2021
Exchange rate differences	$	187	$	221
Interest income on loan to Parent Company		143		151
Other		-		5
	$	330	$	377

Financial expenses:

	For the year ended December 31,
	2022		2021
Bank interest and fees	$	133	$	85
Interest expense on bank loans		565		130
Interest expense on loans from Parent Company		52		-
Exchange rate differences		858		8
Other		178		14
	$	1,786	$	237

VIEWBIX INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

U.S. dollars in thousands (except share data)