Segment Data

9 Months Ended

Nov. 03, 2018

Segment Reporting [Abstract]

Segment Reporting Disclosure [Text Block]

Note 6. Segment Data

As described in Note 1 to the interim condensed consolidated financial statements, we operate in two reportable segments as shown in the following table:

	Thirteen Weeks Ended				Thirty-nine Weeks Ended
($ in thousands)	November 3, 2018		October 28, 2017		November 3, 2018		October 28, 2017
Total Revenue
fye	$	47,865	$	52,105	$	152,473	$	176,006
etailz		44,119		40,896		138,288		121,440
Total Company	$	91,984	$	93,001	$	290,761	$	297,446
Gross Profit
fye	$	18,276	$	21,347	$	61,181	$	73,342
etailz		9,110		10,234		30,066		29,714
Total Company	$	27,386	$	31,581	$	91,247	$	103,056
Loss From Operations
fye	$	(9,493)	$	(7,858)	$	(21,495)	$	(17,703)
etailz		(4,261)		(253)		(9,808)		(966)
Total Company	$	(13,754)	$	(8,111)	$	(31,303)	$	(18,669)

Total Assets As of November 3, 2018 and As of October 28, 2017

	November 3, 2018		October 28, 2017
fye	$	132,699	$	186,869
etailz		106,362		102,077
Total Company	$	239,061	$	288,946