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Goodwill - Changes in Carrying Value of Goodwill by Operating Segment (Detail) (USD $)
In Thousands, unless otherwise specified
3 Months Ended
Mar. 31, 2015
Goodwill [Roll Forward]  
Beginning balance $ 2,460,611us-gaap_Goodwill
Goodwill of acquired businesses 29,418us-gaap_GoodwillAcquiredDuringPeriod
Goodwill disposed of relating to sales of businesses (2,238)us-gaap_GoodwillWrittenOffRelatedToSaleOfBusinessUnit
Ending balance 2,487,791us-gaap_Goodwill
Retail  
Goodwill [Roll Forward]  
Beginning balance 1,231,869us-gaap_Goodwill
/ us-gaap_StatementBusinessSegmentsAxis
= bro_RetailMember
Goodwill of acquired businesses 26,461us-gaap_GoodwillAcquiredDuringPeriod
/ us-gaap_StatementBusinessSegmentsAxis
= bro_RetailMember
Goodwill disposed of relating to sales of businesses 0us-gaap_GoodwillWrittenOffRelatedToSaleOfBusinessUnit
/ us-gaap_StatementBusinessSegmentsAxis
= bro_RetailMember
Ending balance 1,258,330us-gaap_Goodwill
/ us-gaap_StatementBusinessSegmentsAxis
= bro_RetailMember
National Programs  
Goodwill [Roll Forward]  
Beginning balance 886,095us-gaap_Goodwill
/ us-gaap_StatementBusinessSegmentsAxis
= bro_NationalProgramsMember
Goodwill of acquired businesses (194)us-gaap_GoodwillAcquiredDuringPeriod
/ us-gaap_StatementBusinessSegmentsAxis
= bro_NationalProgramsMember
Goodwill disposed of relating to sales of businesses (2,238)us-gaap_GoodwillWrittenOffRelatedToSaleOfBusinessUnit
/ us-gaap_StatementBusinessSegmentsAxis
= bro_NationalProgramsMember
Ending balance 883,663us-gaap_Goodwill
/ us-gaap_StatementBusinessSegmentsAxis
= bro_NationalProgramsMember
Wholesale Brokerage  
Goodwill [Roll Forward]  
Beginning balance 222,356us-gaap_Goodwill
/ us-gaap_StatementBusinessSegmentsAxis
= bro_WholesaleBrokerageMember
Goodwill of acquired businesses 3,151us-gaap_GoodwillAcquiredDuringPeriod
/ us-gaap_StatementBusinessSegmentsAxis
= bro_WholesaleBrokerageMember
Goodwill disposed of relating to sales of businesses 0us-gaap_GoodwillWrittenOffRelatedToSaleOfBusinessUnit
/ us-gaap_StatementBusinessSegmentsAxis
= bro_WholesaleBrokerageMember
Ending balance 225,507us-gaap_Goodwill
/ us-gaap_StatementBusinessSegmentsAxis
= bro_WholesaleBrokerageMember
Services  
Goodwill [Roll Forward]  
Beginning balance 120,291us-gaap_Goodwill
/ us-gaap_StatementBusinessSegmentsAxis
= bro_ServicesMember
Goodwill of acquired businesses 0us-gaap_GoodwillAcquiredDuringPeriod
/ us-gaap_StatementBusinessSegmentsAxis
= bro_ServicesMember
Goodwill disposed of relating to sales of businesses 0us-gaap_GoodwillWrittenOffRelatedToSaleOfBusinessUnit
/ us-gaap_StatementBusinessSegmentsAxis
= bro_ServicesMember
Ending balance $ 120,291us-gaap_Goodwill
/ us-gaap_StatementBusinessSegmentsAxis
= bro_ServicesMember