EXHIBIT 99.1

                             JOINT FILING AGREEMENT

         The undersigned hereby agree that the statement on this Schedule 13D,
dated February 20, 2004, with respect to Class A Common Stock of Johnson
Outdoors Inc., a Wisconsin corporation, is, and any amendments thereto signed by
each of the undersigned shall be, filed on behalf of each of us pursuant to and
in accordance with the provisions of Rule 13d-1(k)(2) promulgated under the
Securities Exchange Act of 1934, as amended. The undersigned acknowledge that
each shall be responsible for the timely filing of such amendments, and for the
completeness and accuracy of the information concerning him or her contained
herein, but shall not be responsible for the completeness and accuracy of the
information concerning the other person, except to the extent that he or she
knows or has reason to believe that such information is inaccurate.

         This Joint Filing Agreement may be executed in counterparts, each of
which shall for all purposes be deemed to be an original, but all of which shall
constitute one and the same instrument.


         IN WITNESS WHEREOF, the undersigned have each executed this Joint
Filing Agreement as of this 20th day of February, 2004.


                                                /s/ Samuel C. Johnson
                                                --------------------------------
                                                Samuel C. Johnson



                                                /s/ Helen P. Johnson-Leipold
                                                --------------------------------
                                                Helen P. Johnson-Leipold