CORRESP 1 filename1.htm corresp
June 17, 2008
United States
Securities and Exchange Commission
Division of Corporation Finance
100 F Street, N.E.
Washington, D.C. 20549-7010
Attn: H. Roger Schwall
Re:   J & J Snack Foods Corp.
Annual Report on Form 10-K
Filed December 12, 2007
Schedule 14A
Filed December 12, 2007
Conference Call of June 9, 2008
File No. 0-14616
Dear Mr. Schwall:
     This is in response to the conference call held among the following individuals: myself representing J & J Snack Foods Corp. and Gary Newberry, Sandra Eisen and Chris White representing the Securities and Exchange Commission.
     The staff stated its position that it disagreed with our response to prior comment 2 that the revised disclosure in accordance with SFAS 141 is not material and does not need to be disclosed in a filing. The staff also stated its position that the impact of Slush Puppie should be included in the Pro Forma 2006 results. The staff stated that it would be acceptable to include in our next Form 10-Q filing the revised disclosure as well as quarterly disclosures comparing fiscal year 2008 results with fiscal year 2007 results and that we should include in our next Form 10-K a disclosure for the years ended September 27, 2008 and September 29, 2007.
     In accordance with the above comments, below is the disclosure we propose to include in our next Form 10-Q and we agree to include an appropriate disclosure in our Form 10-K filing as well.
     
Note 11
  On January 9, 2007 we acquired the assets of Hom/Ade Foods, Inc., a manufacturer and distributor of biscuits and dumplings sold under the MARY B’S and private label store brands to the supermarket industry. Hom/Ade, headquartered in Pensacola, Florida, had prior annual sales of approximately $30 million.
 
   
 
  On January 31, 2007 we acquired the assets of Radar Inc., a manufacturer and seller of fig and fruit bars selling its products under the brand DADDY RAY’S. Headquartered and with its manufacturing facility in

 


 

Mr. H. Roger Schwall
June 17, 2008
Page 2
     
 
  Moscow Mills, MO (outside of St. Louis), Radar, Inc. had prior annual sales of approximately $23 million dollars selling to the retail grocery segment and mass merchandisers, both branded and private label.
 
   
 
  These acquisitions are accounted for under the purchase method of accounting, and their operations are included in the consolidated financial statements from their respective acquisition dates.
 
   
 
  The allocation of the purchase prices for the Hom/Ade and Radar acquisitions and other acquisitions which were made during the 2007 fiscal year is as follows:
                         
    Hom/Ade   Radar   Other
    (in thousands)
Working Capital
  $ 1,410     $ 1,284     $ 989  
Property, plant & equipment
    233       5,750       1,442  
Trade Names
    6,220       1,960       3,086  
Customer Relationships
    17,250       10,730       58  
Covenant not to Compete
    301       109        
Goodwill
    476       1,287       603  
 
                       
 
  $ 25,890     $ 21,120     $ 6,178  
 
                       
     Included in the purchase price for Hom/Ade is a pre-acquisition contingency which was settled in the first quarter of fiscal year 2008 for approximately $1.9 million.
The following pro forma information discloses net sales, net earnings and earnings per share for the three months ended December 29, 2007 and December 30, 2006, for the three and six months ended March 29, 2008 and March 31, 2007 and for the three and nine months ended June 28, 2008 and June 30, 2007 including the sales and net earnings of Hom/Ade and Radar for all periods. The impact of the other acquisitions made during the 2007 year on net sales, net earnings and earnings per share was not significant.
                 
    Three months ended
            Pro Forma
    December 29,   December 30,
    2007   2006
    (in thousands except per share information)
Net Sales
  $ 130,898     $ 124,881  
Net Earnings
  $ 1,897     $ 4,829  
Earnings per diluted share
  $ .10     $ .26  
Earnings per basic share
  $ .10     $ .26  

 


 

Mr. H. Roger Schwall
June 17, 2008
Page 3
                                 
    Three months ended   Six months ended
            Pro Forma           Pro Forma
    March 29,   March 31,   March 29,   March 31,
    2008   2007   2008   2007
    (in thousands except per share information)
Net Sales
  $ 144,229     $ 131,424     $ 275,127     $ 256,305  
Net Earnings
  $ 3,998     $ 5,403     $ 5,895     $ 10,232  
Earnings per diluted share
  $ .21     $ .28     $ .31     $ .54  
Earnings per basic share
  $ .21     $ .29     $ .31     $ .55  
                                 
    Three months ended   Nine months ended
            Pro Forma           Pro Forma
    June 28,   June 30,   June 28,   June 30,
    2008   2007   2008   2007
    (in thousands except per share information)
Net Sales
  $       $ 162,510     $       $ 418,815  
Net Earnings
  $       $ 12,497     $       $ 22,729  
Earnings per diluted share
  $ .     $ .66     $ .     $ 1.20  
Earnings per basic share
  $ .     $ .67     $ .     $ 1.22  
The following pro forma information which should have been included in our Form 10-K for the year ended September 29,2007 discloses net sales, net earnings and earnings per share for the two years ended September 29, 2007 including the sales and net earnings of Hom/Ade, Radar and Slush Puppie for both periods. The impact of the other acquisitions made during the year on net sales, net earnings and earnings per share was not significant.
                 
    Pro Forma
    Fiscal year ended
    September 29,   September 30,
    2007   2006
    (52 weeks)   (53 weeks)
    (in thousands except per share information)
Net Sales
  $ 581,024     $ 566,297  
Net Earnings
  $ 33,235     $ 33,819  
Earnings per diluted share
  $ 1.75     $ 1.80  
Earnings per basic share
  $ 1.78     $ 1.84  

 


 

Mr. H. Roger Schwall
June 17, 2008
Page 4
     Please review our responses and contact me if you have any further questions or comments.
         
  Very truly yours,
 
 
  s/s Dennis G. Moore    
  Dennis G. Moore   
  Senior Vice President   
 
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