-----BEGIN PRIVACY-ENHANCED MESSAGE-----
Proc-Type: 2001,MIC-CLEAR
Originator-Name: webmaster@www.sec.gov
Originator-Key-Asymmetric:
 MFgwCgYEVQgBAQICAf8DSgAwRwJAW2sNKK9AVtBzYZmr6aGjlWyK3XmZv3dTINen
 TWSM7vrzLADbmYQaionwg5sDW3P6oaM5D3tdezXMm7z1T+B+twIDAQAB
MIC-Info: RSA-MD5,RSA,
 RP4eIPCBms0JJ4vj0GRR/EE+PRhiwvzAI6aB9MVERC+YGWIR+SoNzBlubFtZGsPQ
 /+W05k+1/J5fGqC0rzXstg==

<SEC-DOCUMENT>0001209191-11-003006.txt : 20110112
<SEC-HEADER>0001209191-11-003006.hdr.sgml : 20110112
<ACCEPTANCE-DATETIME>20110112180919
ACCESSION NUMBER:		0001209191-11-003006
CONFORMED SUBMISSION TYPE:	4
PUBLIC DOCUMENT COUNT:		1
CONFORMED PERIOD OF REPORT:	20110112
FILED AS OF DATE:		20110112
DATE AS OF CHANGE:		20110112

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			MORTENSON LEE N
		CENTRAL INDEX KEY:			0001258034

	FILING VALUES:
		FORM TYPE:		4
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	000-14749
		FILM NUMBER:		11526210

	MAIL ADDRESS:	
		STREET 1:		265 TURNER DRIVE
		CITY:			DURANGO
		STATE:			CO
		ZIP:			81303

ISSUER:		

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			ROCKY MOUNTAIN CHOCOLATE FACTORY INC
		CENTRAL INDEX KEY:			0000785815
		STANDARD INDUSTRIAL CLASSIFICATION:	SUGAR & CONFECTIONERY PRODUCTS [2060]
		IRS NUMBER:				840910696
		STATE OF INCORPORATION:			CO
		FISCAL YEAR END:			0228

	BUSINESS ADDRESS:	
		STREET 1:		265 TURNER DR
		CITY:			DURANGO
		STATE:			CO
		ZIP:			81301
		BUSINESS PHONE:		3032590554

	MAIL ADDRESS:	
		STREET 1:		265 TURNER DRIVE
		CITY:			DURANGO
		STATE:			CO
		ZIP:			81301
</SEC-HEADER>
<DOCUMENT>
<TYPE>4
<SEQUENCE>1
<FILENAME>doc4.xml
<DESCRIPTION>FORM 4 SUBMISSION
<TEXT>
<XML>
<?xml version="1.0"?>
<ownershipDocument>

    <schemaVersion>X0303</schemaVersion>

    <documentType>4</documentType>

    <periodOfReport>2011-01-12</periodOfReport>

    <notSubjectToSection16>0</notSubjectToSection16>

    <issuer>
        <issuerCik>0000785815</issuerCik>
        <issuerName>ROCKY MOUNTAIN CHOCOLATE FACTORY INC</issuerName>
        <issuerTradingSymbol>RMCF</issuerTradingSymbol>
    </issuer>

    <reportingOwner>
        <reportingOwnerId>
            <rptOwnerCik>0001258034</rptOwnerCik>
            <rptOwnerName>MORTENSON LEE N</rptOwnerName>
        </reportingOwnerId>
        <reportingOwnerAddress>
            <rptOwnerStreet1>265 TURNER DRIVE</rptOwnerStreet1>
            <rptOwnerStreet2></rptOwnerStreet2>
            <rptOwnerCity>DURANGO</rptOwnerCity>
            <rptOwnerState>CO</rptOwnerState>
            <rptOwnerZipCode>81303</rptOwnerZipCode>
            <rptOwnerStateDescription></rptOwnerStateDescription>
        </reportingOwnerAddress>
        <reportingOwnerRelationship>
            <isDirector>1</isDirector>
            <isOfficer>0</isOfficer>
            <isTenPercentOwner>0</isTenPercentOwner>
            <isOther>0</isOther>
        </reportingOwnerRelationship>
    </reportingOwner>

    <nonDerivativeTable>
        <nonDerivativeTransaction>
            <securityTitle>
                <value>Common</value>
            </securityTitle>
            <transactionDate>
                <value>2011-01-12</value>
            </transactionDate>
            <deemedExecutionDate>
                <value>2011-01-12</value>
            </deemedExecutionDate>
            <transactionCoding>
                <transactionFormType>4</transactionFormType>
                <transactionCode>S</transactionCode>
                <equitySwapInvolved>0</equitySwapInvolved>
            </transactionCoding>
            <transactionTimeliness>
                <value></value>
            </transactionTimeliness>
            <transactionAmounts>
                <transactionShares>
                    <value>615</value>
                </transactionShares>
                <transactionPricePerShare>
                    <value>10.25</value>
                </transactionPricePerShare>
                <transactionAcquiredDisposedCode>
                    <value>D</value>
                </transactionAcquiredDisposedCode>
            </transactionAmounts>
            <postTransactionAmounts>
                <sharesOwnedFollowingTransaction>
                    <value>2237</value>
                </sharesOwnedFollowingTransaction>
            </postTransactionAmounts>
            <ownershipNature>
                <directOrIndirectOwnership>
                    <value>D</value>
                </directOrIndirectOwnership>
            </ownershipNature>
        </nonDerivativeTransaction>
    </nonDerivativeTable>

    <footnotes></footnotes>

    <remarks></remarks>

    <ownerSignature>
        <signatureName>Lee N. Mortenson</signatureName>
        <signatureDate>2011-01-12</signatureDate>
    </ownerSignature>
</ownershipDocument>
</XML>
</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
-----END PRIVACY-ENHANCED MESSAGE-----