Intangible Assets (Tables)

6 Months Ended

Jun. 11, 2011

Intangible Assets

Amortizable Intangible Assets, Net

	6/11/11			12/25/10
Amortizable intangible assets, net
Acquired franchise rights	$	974		$	949
Reacquired franchise rights		110			110
Brands		1,543			1,463
Other identifiable intangibles		1,170			747
		3,797			3,269
Accumulated amortization		(1,317	)		(1,244	)
	$	2,480		$	2,025

Change in Book Value of Nonamortizable Intangible Assets

	Balance 12/25/10		Acquisitions		Translation and Other		Balance 6/11/11
FLNA
Goodwill	$	313	$	–	$	6	$	319
Brands		31		–		1		32
		344		–		7		351
QFNA
Goodwill		175		–		–		175
LAF
Goodwill		497		–		13		510
Brands		143		–		4		147
		640		–		17		657
PAB
Goodwill		9,946		26		22		9,994
Reacquired franchise rights		7,283		20		38		7,341
Acquired franchise rights		1,565		–		3		1,568
Brands		182		8		5		195
Other		10		–		1		11
		18,986		54		69		19,109
Europe(a)
Goodwill		3,040		1,228		314		4,582
Reacquired franchise rights		793		–		62		855
Acquired franchise rights		227		–		19		246
Brands		1,380		3,300		296		4,976
		5,440		4,528		691		10,659
AMEA
Goodwill		690		–		29		719
Brands		169		–		8		177
		859		–		37		896
Total goodwill		14,661		1,254		384		16,299
Total reacquired franchise rights		8,076		20		100		8,196
Total acquired franchise rights		1,792		–		22		1,814
Total brands		1,905		3,308		314		5,527
Total other		10		–		1		11
	$	26,444	$	4,582	$	821	$	31,847

^(a)  Net increases in 2011 relate primarily to our acquisition of WBD.