Property, Plant and Equipment and Intangible Assets (Schedule of Property, Plant and Equipment and Intangible Assets) (Details) (USD $) In Millions, unless otherwise specified	12 Months Ended
	Dec. 28, 2013	Dec. 29, 2012	Dec. 31, 2011
Property, plant and equipment, net:
Property, plant and equipment, gross	$ 36,961	$ 36,162
Accumulated depreciation	(18,386)	(17,026)
Property, Plant and Equipment, net	18,575	19,136
Depreciation	2,472	2,489	2,476
Amortizable intangible assets, net:
Amortizable intangible assets, gross	3,104	3,199
Accumulated amortization	(1,466)	(1,418)
Amortizable intangible assets, net	1,638	1,781
Amortization of intangible assets	110	119	133
Land And Improvements
Property, plant and equipment, net:
Property, plant and equipment, gross	1,883	1,890
Land And Improvements | Minimum
Property, plant and equipment, net:
Average Useful Life (Years)	10 years
Land And Improvements | Maximum
Property, plant and equipment, net:
Average Useful Life (Years)	34 years
Buildings And Improvements
Property, plant and equipment, net:
Property, plant and equipment, gross	7,832	7,792
Buildings And Improvements | Minimum
Property, plant and equipment, net:
Average Useful Life (Years)	15 years
Buildings And Improvements | Maximum
Property, plant and equipment, net:
Average Useful Life (Years)	44 years
Machinery And Equipment, Including Fleet And Software
Property, plant and equipment, net:
Property, plant and equipment, gross	25,415	24,743
Machinery And Equipment, Including Fleet And Software | Minimum
Property, plant and equipment, net:
Average Useful Life (Years)	5 years
Machinery And Equipment, Including Fleet And Software | Maximum
Property, plant and equipment, net:
Average Useful Life (Years)	15 years
Construction In Progress
Property, plant and equipment, net:
Property, plant and equipment, gross	1,831	1,737
Acquired Franchise Rights
Amortizable intangible assets, net:
Amortizable intangible assets, gross	910	931
Accumulated amortization	(83)	(67)
Amortizable intangible assets, net	827	864
Acquired Franchise Rights | Minimum
Amortizable intangible assets, net:
Average Useful Life (Years)	56 years
Acquired Franchise Rights | Maximum
Amortizable intangible assets, net:
Average Useful Life (Years)	60 years
Reacquired Franchise Rights
Amortizable intangible assets, net:
Amortizable intangible assets, gross	108	110
Accumulated amortization	(86)	(68)
Amortizable intangible assets, net	22	42
Reacquired Franchise Rights | Minimum
Amortizable intangible assets, net:
Average Useful Life (Years)	1 year
Reacquired Franchise Rights | Maximum
Amortizable intangible assets, net:
Average Useful Life (Years)	14 years
Brands
Amortizable intangible assets, net:
Amortizable intangible assets, gross	1,400	1,422
Accumulated amortization	(996)	(980)
Amortizable intangible assets, net	404	442
Brands | Minimum
Amortizable intangible assets, net:
Average Useful Life (Years)	5 years
Brands | Maximum
Amortizable intangible assets, net:
Average Useful Life (Years)	40 years
Other Identifiable Intangibles
Amortizable intangible assets, net:
Amortizable intangible assets, gross	686	736
Accumulated amortization	(301)	(303)
Amortizable intangible assets, net	385	433
Other Identifiable Intangibles | Minimum
Amortizable intangible assets, net:
Average Useful Life (Years)	10 years
Other Identifiable Intangibles | Maximum
Amortizable intangible assets, net:
Average Useful Life (Years)	24 years
Europe
Property, Plant and Equipment [Line Items]
Impairment of Intangible Assets, Indefinite-lived (Excluding Goodwill)		23	14
Amortizable intangible assets, net:
Amortization of intangible assets	$ 32	$ 36	$ 39