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Segment Reporting
6 Months Ended
Jun. 30, 2012
Segment Reporting
3. Segment Reporting

The Company’s operating segments are defined as a component of an enterprise for which discrete financial information is available and is reviewed regularly by the chief operating decision-maker, or decision-making group, to evaluate performance and make operating decisions. The Company has identified its chief operating decision-makers (“CODMs”) as two key executives—the Chief Executive Officer and the Chief Operating Officer.

The Company has identified each homebuilding subdivision as an operating segment as each homebuilding subdivision engages in business activities from which it earns revenue, primarily from the sale of single-family detached homes, generally to first-time and first-time move-up homebuyers. Subdivisions in the reportable segments noted below have been aggregated because they are similar in the following regards: (1) economic characteristics; (2) housing products; (3) class of homebuyer; (4) regulatory environments; and (5) methods used to construct and sell homes. The Company’s homebuilding reportable segments are as follows:

 

  (1) West (Arizona, California, Nevada and Washington)
  (2) Mountain (Colorado and Utah)
  (3) East (Virginia and Maryland, which includes Pennsylvania, Delaware and New Jersey)
  (4) Other (Florida and Illinois)

The Company’s Financial Services reportable segment consists of the operations of the following operating segments: (1) HomeAmerican Mortgage Corporation (“HomeAmerican”); (2) Allegiant Insurance Company, Inc., A Risk Retention Group (“Allegiant”); (3) StarAmerican Insurance Ltd. (“StarAmerican”); (4) American Home Insurance Agency, Inc.; and (5) American Home Title and Escrow Company. These operating segments have been aggregated into one reportable segment because they do not individually exceed 10 percent of: (1) consolidated revenue; (2) the greater of (A) the combined reported profit of all operating segments that did not report a loss or (B) the positive value of the combined reported loss of all operating segments that reported losses; or (3) consolidated assets.

Corporate is a non-operating segment that develops and implements strategic initiatives and supports our operating divisions by centralizing key administrative functions such as finance and treasury, information technology, insurance and risk management, litigation and human resources. Corporate also provides the necessary administrative functions to support MDC as a publicly traded company. A portion of the expenses incurred by Corporate are allocated to the homebuilding operating segments based on their respective percentages of assets, and to a lesser degree, a portion of Corporate expenses are allocated to the financial services segment. A majority of Corporate’s personnel and resources are primarily dedicated to activities relating to the homebuilding segments, and, therefore, the balance of any unallocated Corporate expenses is included in the homebuilding segment.

 

The following table summarizes home and land sale revenues and homebuilding pretax income (loss) for the Company’s homebuilding operations. Intercompany adjustments noted in the table below relate to mortgage-related costs that were paid by the homebuilding segments to HomeAmerican as a part of home purchase incentives provided to certain homebuyers.

 

     Three Months
Ended June 30,
    Six Months
Ended June 30,
 
     2012     2011     2012     2011  
     (Dollars in thousands)  

Home and land sale revenues:

        

West

   $ 117,424      $ 68,844      $ 186,965      $ 110,453   

Mountain

     79,699        78,158        140,290        147,934   

East

     51,948        50,839        96,897        93,277   

Other

     9,276        10,887        20,463        20,651   
  

 

 

   

 

 

   

 

 

   

 

 

 

Total home and land sale revenues

   $ 258,347      $ 208,728      $ 444,615      $ 372,315   
  

 

 

   

 

 

   

 

 

   

 

 

 

Homebuilding pretax income (loss):

        

West

   $ 2,677      $ (11,837   $ 2,844      $ (16,397

Mountain

     4,640        (1,204     6,795        (2,436

East

     480        (2,345     2,300        (4,301

Other

     (346     (916     (64     (1,692

Corporate

     (4,474     (16,590     (11,635     (33,550
  

 

 

   

 

 

   

 

 

   

 

 

 

Total homebuilding pretax income (loss)

   $ 2,977      $ (32,892   $ 240      $ (58,376
  

 

 

   

 

 

   

 

 

   

 

 

 

The following table summarizes total assets for the Company’s homebuilding operations. The assets in the Company’s Corporate segment primarily include cash, cash equivalents, marketable securities and property and equipment, net.

 

     June 30,
2012
     December 31,
2011
 
     (Dollars in thousands)  

Homebuilding assets:

     

West

   $ 363,759       $ 346,442   

Mountain

     299,793         262,787   

East

     234,495         223,606   

Other

     30,545         31,468   

Corporate

     797,554         852,561   
  

 

 

    

 

 

 

Total homebuilding assets

   $ 1,726,146       $ 1,716,864